Because last time folks were so amused, let’s look at a few more etiquette rules Emily Post wrote in 1922 that still work with today’s social media. Her tips on how to move well in society are quite relevant for successful navigation of today’s social media marketing.

How did that sound? “Can I help you?” Did you read it in a polite, helpful way?  Or maybe you read “Can I help you?” and pictured a big burly man spitting into a tin and cracking his knuckles threateningly… (apparently I have a western movie playing in my head).  My point is, first impressions are important.  If someone were physically walking into your store, how would you approach them?  Now let’s look at your online presence; what first impression are you giving?

The great beast that is the internet is a tricky business tool to maneuver, especially for those of us who aren’t as computer literate as others.  Don’t get me wrong, it’s a great asset to all of us; however it can be slightly daunting to sit back and look at the scope of what you’re trying to accomplish with your business.  Where to start?!  - is a common and completely reasonable question.  There are so many paths to take to make sure your business is a success, but figuring out which will have the greatest payoff can take some good old fashioned trial and error. 

The Who defined "Going Mobile" forty years ago, but today's "mobile' is less "groovy" and more "confusy."

Feeling overwhelmed by the options? Here’s a quick primer of what “going mobile” means to your organization’s website.

"Local businesses successfully using social media" was the tagline that caught our eye. Always curious about how other companies are doing it, we sat in on this panel discussion recently and learned a few new things that we'd like to share with you.