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Social Media Marketing: Defining Success

DIY Sprocket Solutions

Breanne Bannon / Wednesday, June 28, 2017 0 3296 Article rating: 2.0

People want results –it’s natural. For those pouring money and resources into a social media marketing and content marketing campaign, they want to see the fruits of that labor. How do you measure success in an avenue that’s not exactly clearly paved? What may count as successful for one business on social media may not be considered successful to another. So, how do you define success?

What You Can Learn from Facebook’s “Pages to Watch”

The Sprocket Report

Kate Gingold / Monday, June 19, 2017 2 5564 Article rating: 4.0

We strongly encourage you to measure your social media results to learn how to improve your marketing. And measuring your competitors’ results can teach you even more! With Facebook’s “Pages to Watch,” you can do just that.

Using Social Media to Hire Employees

DIY Sprocket Solutions

Breanne Bannon / Wednesday, June 14, 2017 0 3206 Article rating: No rating

Recently, I heard a news story relaying how McDonald’s plans to fill 250,000 job openings in the US over the next few months. Good news, but what really caught my attention was the fact that the fast food chain is hoping to fill these jobs with Snapchat’s help. McDonald’s is using Snapchat to hire millenials.

Boost Your Email Opens with a Better Subject Line

The Sprocket Report

Kate Gingold / Monday, June 5, 2017 0 3646 Article rating: No rating

Regardless of what social media platform is the current darling, email marketing is still the best digital tool for lead generation and lead nurturing. But if your open rates are making you depressed, it’s time to shake things up a little by tweaking your subject line.

Using Pinterest to Promote Blog Articles

Breanne Bannon / Sunday, June 4, 2017 2 2792 Article rating: No rating

Pinterest is a great place to promote a variety of content. Most would consider Pinterest to primarily be a place to share products. Those who are writing blog articles may not consider this platform first to promote content. If you aren’t using Pinterest to share your articles, you may be missing out on an entirely new reader base.

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