Build a Better Business Facebook Page for Marketing Success Build a Better Business Facebook Page for Marketing Success Kate Gingold / Tuesday, September 10, 2024 0 210 Article rating: 3.0 While new social media platforms pop up constantly, Facebook continues to be a formidable marketing tool deserving your serious attention. Have you followed these best practices? Read more
Boost Your Business with Twitter Ads: Key Considerations for Small Biz Owners Boost Your Business with Twitter Ads: Key Considerations for Small Biz Owners Breanne Bannon / Tuesday, July 30, 2024 0 513 Article rating: 3.0 X (formerly Twitter) advertising can be effective for small businesses in driving engagement and boosting sales, but it can also feel intimidating. Here is a quick overview for your consideration: Read more
Check Out This Sample GA4 Reports Snapshot for Small Business Check Out This Sample GA4 Reports Snapshot for Small Business Kate Gingold / Monday, June 10, 2024 0 426 Article rating: 4.0 Now that we have hit all the highlights of Google’s latest incarnation of Analytics, let’s boil it down to create a basic report template for small business use. Read more
Wondering If These Social Media Tools Are Still Free for Small Business? Wondering If These Social Media Tools Are Still Free for Small Business? Breanne Bannon / Tuesday, June 4, 2024 1 506 Article rating: 4.0 When a small business budget can’t stretch any further, the small biz owner looks for free tools to help with social media marketing. Here’s an update to some tools I reviewed in 2016. Read more
See Better GA4 Reports when You Link Your Google Search Console to Include Search Data See Better GA4 Reports when You Link Your Google Search Console to Include Search Data Kate Gingold / Monday, May 27, 2024 0 603 Article rating: 4.0 Engagement Overview was the last stop on our GA4 tour, but there is one additional report, not part of the basic profile, that we suggest you add: Google Search Console (GSC). Read more
What You Should Know about Workaday Email Before Problems Happen What You Should Know about Workaday Email Before Problems Happen Kate Gingold / Tuesday, May 21, 2024 0 608 Article rating: 4.0 Most folks take email for granted – until it suddenly stops working as expected. Here’s what to know about this everyday tool before it becomes a technological nightmare. Read more
Learn the Secret for Viewing Google Analytic's Engagement Overview Learn the Secret for Viewing Google Analytic's Engagement Overview Kate Gingold / Monday, May 13, 2024 0 519 Article rating: 4.0 Marketing is all about how you engage with your prospective customers, and keep them engaged through purchasing and beyond. Here’s how GA4’s Engagement report measures that: Read more
See How Understanding Google Acquisition Reports Grows Your Business See How Understanding Google Acquisition Reports Grows Your Business Kate Gingold / Monday, April 29, 2024 0 549 Article rating: 4.0 In our walk-through of the new GA4 reports, the most useful reports were saved for last. Today’s focus, the Acquisition report, is important to all kinds of businesses and deserves a closer look. Read more
Build the GA4 "Reports Snapshot" to Reflect the Data Most Important to Your Business Build the GA4 "Reports Snapshot" to Reflect the Data Most Important to Your Business Kate Gingold / Monday, March 4, 2024 0 886 Article rating: 4.0 Even if you never delve deeper, the Reports Snapshot from Google Analytics is important for marketing your business, and here’s why: Read more
Learn the GA4 Reports Your Business Needs -- and Those You Could Ignore Learn the GA4 Reports Your Business Needs -- and Those You Could Ignore Kate Gingold / Monday, February 19, 2024 0 502 Article rating: 4.0 The new Google Analytics, GA4, is split up into three main Reports, Explore, and Advertising. Not all may be important to your organization, so let’s take a closer look. Read more