Is Your Business Website Living Up to Its Full Potential? Is Your Business Website Living Up to Its Full Potential? Kate Gingold / Monday, May 26, 2025 0 79 Article rating: 3.0 Every small business owner and not-for-profit manager knows their organization needs a website, but few consider all the tasks a website can perform for them. Let’s take a look at some options. Read more
Basic Digital Business and Marketing Costs – The Reality vs. Perception Basic Digital Business and Marketing Costs – The Reality vs. Perception Kate Gingold / Tuesday, May 20, 2025 0 245 Article rating: 3.0 Today’s marketing technology is so amazing that clients can be fuzzy on what’s possible and what it costs. As a reality check, let’s walk through some of the top requests we get. Read more
Struggling with Social Media Engagement? Start with the People Around You Struggling with Social Media Engagement? Start with the People Around You The Sprocket Team / Tuesday, May 6, 2025 0 480 Article rating: 3.0 You set up your business on every major platform and polished your profiles. Now, where are you going to find engaging content specific to your business? Read more
Should You Invest in a Custom-Coded Website? Weighing the Pros and Cons. Should You Invest in a Custom-Coded Website? Weighing the Pros and Cons. Kate Gingold / Tuesday, April 22, 2025 0 673 Article rating: 4.0 While a custom-coded website seems like the ultimate solution, it’s not necessarily the right solution for every business or organization. Understanding what “custom code” really means will reduce unpleasant surprises so you can make the right decision. Read more
More AI to Boost Your Business Success - How about a Chatbot? More AI to Boost Your Business Success - How about a Chatbot? Kate Gingold / Monday, April 14, 2025 0 772 Article rating: 4.0 Wondering what exactly an “AI chatbot” is and how one might be used on your business website? Here’s a quick overview: Read more
How to Use Photos on Facebook Reels as a Business Marketing Tool How to Use Photos on Facebook Reels as a Business Marketing Tool The Sprocket Team / Tuesday, April 8, 2025 0 972 Article rating: 3.0 Facebook Reels are usually short video clips, but using photos creatively is an inexpensive option for cash-strapped budgets to produce dynamic content that stands out. Read more
How AI Is Used to Optimize Your Facebook Ads How AI Is Used to Optimize Your Facebook Ads Kate Gingold / Monday, March 31, 2025 0 951 Article rating: 4.0 Facebook Ads is yet another platform using Artificial Intelligence to make it easier for businesses to use. Read on to learn what to expect with these marketing tools. Read more
AI Dangers for Small Business Owners to Keep in Mind AI Dangers for Small Business Owners to Keep in Mind Kate Gingold / Monday, March 3, 2025 0 889 Article rating: 3.0 While Artificial Intelligence has lots of potential to help our businesses, there are pitfalls as well, so let’s pause the discussion to identify some of the hazards. Read more
5 AI-Assist Tools Small Biz Owners Are Using Today 5 AI-Assist Tools Small Biz Owners Are Using Today Kate Gingold / Monday, February 17, 2025 0 1114 Article rating: 3.0 What's referred to as “Artificial Intelligence” is being built into many aspects of running your business. Wonder what AI tools business managers are already using? Read more
Baby Steps to Getting Comfortable with AI Assistance in Your Business Baby Steps to Getting Comfortable with AI Assistance in Your Business Kate Gingold / Monday, February 3, 2025 0 911 Article rating: 3.0 Are visions of Arnold Schwarzenegger’s Terminator keeping you from embracing artificial intelligence? Then, maybe start with small tasks AI can help you do and learn how it works. Read more