How Big Is Your Vision? Setting Hard-to-Attain Business Goals. How Big Is Your Vision? Setting Hard-to-Attain Business Goals. Third in a series Kate Gingold / Monday, February 6, 2023 0 180 Article rating: 3.0 What’s your goal? “Make money” surely is every business owner’s goal. But stopping there is a short-sighted mistake that will limit you in the long run. Here’s why: Read more
Why It's Important Know Your Business Mission Statement by Heart Why It's Important Know Your Business Mission Statement by Heart Second in a series Kate Gingold / Monday, January 23, 2023 0 195 Article rating: 3.0 Last time, we talked about setting New Year’s goals, but to hit your targets, you must start with a good aim. Drafting – and following – a Mission Statement improves that aim. Read more
New Year Goals Are Top-Of-Mind for the Sprocket Team. What Is Your Team Planning? New Year Goals Are Top-Of-Mind for the Sprocket Team. What Is Your Team Planning? First in a series Kate Gingold / Monday, January 9, 2023 0 344 Article rating: 3.0 Tossing out the old year calendar is so satisfying! Now, what great things can we accomplish before December rolls around again? Find out what Sprocket is going to do and maybe get inspired yourself! Read more
A Quick Glance Back at the Digital Marketing Changes in 2022 A Quick Glance Back at the Digital Marketing Changes in 2022 Kate Gingold / Monday, December 12, 2022 0 404 Article rating: 4.0 Yes, Elon Musk spent most of the year monkeying around with Twitter, but for small biz owners, the following changes were more important to their businesses: Read more
Should your Business Have a Facebook Page or Group? Should your Business Have a Facebook Page or Group? Breanne Bannon / Tuesday, July 5, 2022 0 375 Article rating: 3.0 One of the decisions small business owners need to make is whether to create a Facebook Page, start a Facebook Group, or just stick with their current Facebook Profile. Here are highlights of the differences: Read more
Email Marketing Boosts Success for These 2 Big Reasons Email Marketing Boosts Success for These 2 Big Reasons Kate Gingold / Tuesday, May 24, 2022 0 402 Article rating: 3.0 Truthfully, there are lots of reasons why marketing with email is so successful, but just these two should be enough to win you over. Read more
Enhancing your Website? Don't Forget a Rousing Call To Action! Enhancing your Website? Don't Forget a Rousing Call To Action! Kate Gingold / Tuesday, April 26, 2022 0 450 Article rating: 3.0 We’ve seen it happen: A business launches a gorgeous, brand-new website, but instead of the expected rush of new business, there are crickets. Often, this is because of a simple-yet-vital oversight. No Call To Action. Read more
Still Working From Home? End Your Day with a Jump-Start for Your Morning Still Working From Home? End Your Day with a Jump-Start for Your Morning Even small steps move you forward! Breanne Bannon / Tuesday, March 15, 2022 0 600 Article rating: 4.0 Working from home is still work, which still causes stress. Set yourself up for a productive day by planning ahead the day before. Read more
Growing Web Traffic - Check your Task List and Analyze your Results Growing Web Traffic - Check your Task List and Analyze your Results Fifth in a Series Kate Gingold / Monday, March 7, 2022 0 523 Article rating: 4.0 Theory is interesting, but performance puts money in your pocket. Here is your checklist for optimizing your website as well as tips for how to measure your success. Read more
Calculating the Costs of Must-Have Elements for Your Website Calculating the Costs of Must-Have Elements for Your Website Do the math! Kate Gingold / Tuesday, March 1, 2022 0 697 Article rating: 3.0 Launching a brand-new website? Revamping an old one? You know there will be costs involved, but are you sure about the relative expense versus its importance to your business? Read more