Adding “2.0” to indicate an upgraded product is a common cliché these days, so we all understand the concept of “versioning.” But folks continue to resist upgrading their websites not realizing they are risking these costs and dangers ...

Nearly everyone and their nephew can make you a website these days, but will it accomplish your goals? Only Mary Poppins is practically perfect in every way, so prepare for your web designer’s strengths and weaknesses.

A custom coded website may sound like the platinum standard, but that doesn’t mean it’s the right solution for your business or organization. Understand what “custom code” really means to reduce unpleasant surprises and make the right decision.

Whether consciously or not, “WIIFM?”(or What’s In It For Me?) is the question we all ask all the time. Some of the Sprocket team attended DNNcon in Baltimore last week, but why should you care? Read on for three actionable take-aways from the con for business owners and not-for-profit managers like you.

Here's our presentation slide deck and an overview of our presentation for Selling DNN.

For those at the conference, here is the slide deck we presented. Later, we'll provide the notes in the form of a full article.

Happy Valentine’s Day to us! The cobbler’s children couldn’t have been more barefoot, but we are pleased as punch to announce that on February 14 we launched the new SprocketWebsites.com website. How do you like the cool new look?