Transforming Business Efficiency: A Case Study on Website Utilization Transforming Business Efficiency: A Case Study on Website Utilization Kate Gingold / Monday, July 7, 2025 0 43 Article rating: 4.0 Theoretical discussion on website use is all well and good, but we thought it would be much more powerful to show you one client’s website in action. Take a look: Read more
Did You Know Your Business Website Could Do THAT? Did You Know Your Business Website Could Do THAT? Kate Gingold / Monday, June 23, 2025 0 197 Article rating: 3.0 Every business has a website, but few truly capitalize on the potential for engaging past customers and encouraging new ones. Here are some features to consider adding: Read more
Using Reviews and Testimonials in Your Marketing Plan Using Reviews and Testimonials in Your Marketing Plan Kate Gingold / Tuesday, June 3, 2025 0 240 Article rating: 3.0 Customer testimonials and reviews are perfect, custom-made marketing tools. So are you encouraging customer reviews and putting them to work for you? Read more
Is Your Business Website Living Up to Its Full Potential? Is Your Business Website Living Up to Its Full Potential? Kate Gingold / Monday, May 26, 2025 0 356 Article rating: 3.0 Every small business owner and not-for-profit manager knows their organization needs a website, but few consider all the tasks a website can perform for them. Let’s take a look at some options. Read more
Stop Making It So Difficult for Customers to Buy What You're Selling Stop Making It So Difficult for Customers to Buy What You're Selling Kate Gingold / Monday, May 12, 2025 0 559 Article rating: 3.0 A website’s objective is to help customers find the business that provides what they need and then guide them to purchase. So make it easy for them to do that! Read more
Should You Invest in a Custom-Coded Website? Weighing the Pros and Cons. Should You Invest in a Custom-Coded Website? Weighing the Pros and Cons. Kate Gingold / Tuesday, April 22, 2025 0 923 Article rating: 4.0 While a custom-coded website seems like the ultimate solution, it’s not necessarily the right solution for every business or organization. Understanding what “custom code” really means will reduce unpleasant surprises so you can make the right decision. Read more
Quickly Conceptualize Your Next Website with this AI Tool Quickly Conceptualize Your Next Website with this AI Tool Kate Gingold / Monday, March 17, 2025 0 1117 Article rating: 4.0 If only there were a fast way to mock up a website, modify it, and get it launched. Oh, wait! Thanks to artificial intelligence, there is. Read more
Intent on DIY-ing Your SEO? Some Tips from Experts to Get You Started: Intent on DIY-ing Your SEO? Some Tips from Experts to Get You Started: Kate Gingold / Monday, December 9, 2024 0 879 Article rating: 3.0 Because of the labor required, it’s not recommended, but if you must do your own Search Engine Optimization, read on for some helpful (and free-ish) tools. Read more
Spotlight Your Event With Better Links in Your News Releases Spotlight Your Event With Better Links in Your News Releases Kate Gingold / Tuesday, December 3, 2024 0 814 Article rating: 4.0 To pull off an event successfully, your audience needs all the details. Make it easier for folks to attend by using links correctly in your news releases. Read more
It's Never Too Early to Make Good Business Resolutions for the Coming Year It's Never Too Early to Make Good Business Resolutions for the Coming Year Kate Gingold / Tuesday, November 5, 2024 0 1080 Article rating: 3.0 If your schedule revs up during November and December, now might be the best time to ponder plans for your business in the coming year. Whatever you do, there’s one important question you should ask yourself. Read more