Almost no one is clicking on ChatGPT links Kate Gingold / Monday, December 22, 2025 0 0 Article rating: No rating Newly revealed data exposes how little traffic ChatGPT drives to publishers. Spoiler alert: The gap between visibility and clicks is huge. Read more
Google Search Console adds branded queries filter Kate Gingold / Monday, December 22, 2025 0 0 Article rating: No rating You can filter your performance reports and there are new insights reports - this is a gradual rollout. Read more
The real reason marketing budgets get cut — and how to stop it Kate Gingold / Monday, December 22, 2025 0 0 Article rating: No rating Stronger modeling and disciplined measurement help marketing earn credibility where it matters most. Read more
What Do You Have Planned for Your Business in the New Year? What Do You Have Planned for Your Business in the New Year? Kate Gingold / Monday, December 22, 2025 0 17 Article rating: 4.0 Did you know that December is Write a Business Plan month? If you want to start a business, you certainly need a business plan, but the business you’re running now could use one, too, and here’s why: Read more
How to Stay Ahead of Social Media Changes in Marketing How to Stay Ahead of Social Media Changes in Marketing The Sprocket Team / Tuesday, December 16, 2025 0 66 Article rating: 3.0 There are more social platforms than ever and they are constantly changing. New features, algorithm shifts, redesigned interfaces, and policy updates – it can be overwhelming. But it’s also full of opportunity! Read more
The three forces that shaped martech in 2025 Kate Gingold / Monday, December 8, 2025 0 0 Article rating: No rating Hesitant buyers, maturing AI and market swings pushed marketers to adapt. Here’s what those shifts mean for 2026. Read more
What ChatGPT says about your brand — and why it matters Kate Gingold / Monday, December 8, 2025 0 0 Article rating: No rating AI tools surface what’s said about your executives and brand. Build strong, consistent profiles to maintain credibility and influence perception. Read more
4 essential tips to maximize holiday inbox placement Kate Gingold / Monday, December 8, 2025 0 0 Article rating: No rating Learn how to strengthen your sender reputation and boost engagement when it matters most. Read more
New Year = New Logo! Introducing Sprocket Websites + Digital Marketing New Year = New Logo! Introducing Sprocket Websites + Digital Marketing Kate Gingold / Monday, December 8, 2025 0 108 Article rating: 3.0 Starting a fresh new year inspires many of us to freshen up other parts of our lives. It’s inspiring us at Sprocket Websites Inc. to freshen up our branding! Check it out: Read more
Is “Good Enough” Ever Really Good Enough for Your Marketing? Is “Good Enough” Ever Really Good Enough for Your Marketing? Kate Gingold / Tuesday, December 2, 2025 0 157 Article rating: 3.0 A common question we hear when helping clients with their marketing is: “Is this good enough?” The short answer is: “Only for now.” Marketing isn’t a one-and-done task. It’s an ongoing process that evolves along with your business. Read more