Whether we like it or not, social media is here to stay.  Small business owners should definitely make use of this opportunity for promotion and yet they aren’t able to do it on their own. If any of these signs sound familiar, then it’s time to get help:

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In the second half of 2020, you may have noticed that Facebook was promoting the use of hashtags on posts by offering predictive text suggestions. Are you watching to see if it will take and wondering how to do it right for your business?

Social Media for businesses has been around long enough to become an obvious marketing tool. We have written about it for years, but the platforms keep changing and overworked business owners are still wondering how to do it right.

What’s the magic trick that gets all the balls rolling in the right direction when you are launching your small business?  The trick is:  There are no tricks. 

If you have a business website, the day will come when a redesign is necessary. This could be anything from updating old functionality to swapping out colors to changing up the whole thing. There could be a number of good reasons, so here are a few thoughts for evaluating what may need a tweaking.

Networking can be hard even when we aren’t required to socially distance, but building a network is vitally important to growing our businesses.  

Yes, blogging is still something you should do in 2020. It’s important for boosting your website’s SEO and it’s important to building a relationship with current and prospective customers. 

Small business owners, new entrepreneurs and the not-yet-what-you’d-call-millionaires need to account for every penny, so they are committed to getting their money’s worth when building and hosting their website. That said, it can be hard to judge whether they are wasting precious budget resources or not. 

When the present has been upended and the future is so unclear, many small biz owners want more of a digital presence. But the challenges of technology and cost can...

Back in 2013, I was a Twitter marketing newbie. I have certainly upped my game since and the game has changed a bit as well, so I thought it important to ...