My extensive experience and qualifications [insert lol] have taught me that there are a few things that are, without a doubt, website killers. I’ve ranted randomly here and there about updating your content. Today, I’m not just slipping it slyly in. I’m getting out my rusty trusty step stool (I’m only 5’1) to get on eye level with you and I’m making sure that you really understand what I’m saying. If you do nothing else, keep these 4 things updated on your site. Not one or two of them; all 4 if it’s all the same to you.