14 Ways to Find New Customers Proven by the Pros 14 Ways to Find New Customers Proven by the Pros Finding, targeting, and converting new customers is critical for sustainable business growth. But technology and consumer behavior are constantly evolving, which means businesses must continually update their outreach strategies to stay relevant.
3 marketing use cases for generative AI that aren’t copywriting 3 marketing use cases for generative AI that aren’t copywriting Here’s how marketing teams use generative AI to boost productivity with strategic briefs, persona feedback and data-driven visuals.
Why B2B marketing must adopt B2C tactics Why B2B marketing must adopt B2C tactics Engage digital-first buyers with consumer-style marketing while balancing creative tactics with B2B fundamentals.
2024 online holiday spending set for record year with $240 billion in sales 2024 online holiday spending set for record year with $240 billion in sales U.S. online holiday shoppers are expected to spend $240.8 billion in November and December this year, according to a forecast by Adobe. This represents a 8.4% increase over last year’s holiday season, significantly higher than last year’s 4.9% year-over-year growth.
How to Set Up Google Alerts for Competitive Insights How to Set Up Google Alerts for Competitive Insights What if I told you there was a free way for your business to keep track of competitors, identify the right time to reach customers, and keep an eye on industry trends? If this sounds too good to be true, it’s not…thanks to Google Alerts, that is!
Why Creativity Still Matters in Digital Marketing Why Creativity Still Matters in Digital Marketing While data plays an increasing role in digital marketing, originality is what makes a campaign memorable. Here’s why creativity still matters in marketing and how to do it.