How Google Business Profile Skews SEO Results in Your Favor How Google Business Profile Skews SEO Results in Your Favor Kate Gingold / Monday, November 11, 2024 0 214 Article rating: 4.0 Successful Search Engine Optimization relies on many factors, but one of the bigger influences is Google’s Business Profile (GBP) for some obvious and not-so-obvious reasons. Read more
Links Are Crucial to Your SEO, so Study the Google Search Console Report Links Are Crucial to Your SEO, so Study the Google Search Console Report Kate Gingold / Monday, September 30, 2024 0 228 Article rating: 3.0 Some Google Search Console data might be overkill for the average small business owner, but if you care about SEO, you need to check the Links report. Here’s why: Read more
See your Website Like a Search Engine with Google Search Console Overview See your Website Like a Search Engine with Google Search Console Overview Kate Gingold / Monday, August 19, 2024 0 578 Article rating: 4.0 Much of how search engines work is a mystery, but you can reveal some clues about your website with the Google Search Console tool. Start with the Overview report. Read more
How Google Search Console Can Help Your Small Business Website How Google Search Console Can Help Your Small Business Website Kate Gingold / Monday, August 5, 2024 0 489 Article rating: 3.0 After we suggested adding Google Search Console to your GA4 dashboard, we heard a lot of “What?” and “Why?” questions. So let’s take a closer look at GSC. Read more
Organize Your Website Pages for Better User Experience AND Better SEO Organize Your Website Pages for Better User Experience AND Better SEO Kate Gingold / Monday, July 22, 2024 1 675 Article rating: 4.0 While your website’s design may command all of your attention, you should be focusing on your website’s structure. Read on to find out why. Read more
See How Understanding Google Acquisition Reports Grows Your Business See How Understanding Google Acquisition Reports Grows Your Business Kate Gingold / Monday, April 29, 2024 0 635 Article rating: 4.0 In our walk-through of the new GA4 reports, the most useful reports were saved for last. Today’s focus, the Acquisition report, is important to all kinds of businesses and deserves a closer look. Read more
Group the Cards Most Important to Your Business in Collections for GA4 Reports Group the Cards Most Important to Your Business in Collections for GA4 Reports The Sprocket Report Kate Gingold / Monday, April 1, 2024 0 492 Article rating: 4.0 As we’ve said many times, the latest incarnation of Google Analytics is endlessly configurable, so it’s helpful to group the cards you prefer to see into Collections for easy viewing. Read more
Stack the Deck in Your Favor With GA4 Summary Cards to Analyze Your Website Stack the Deck in Your Favor With GA4 Summary Cards to Analyze Your Website Kate Gingold / Monday, March 18, 2024 0 580 Article rating: 3.0 Knowing your way around the latest incarnation of Google Analytics will take practice because it’s so different from the last version. Today, let’s look further at Summary Cards. Read more
Build the GA4 "Reports Snapshot" to Reflect the Data Most Important to Your Business Build the GA4 "Reports Snapshot" to Reflect the Data Most Important to Your Business Kate Gingold / Monday, March 4, 2024 0 968 Article rating: 4.0 Even if you never delve deeper, the Reports Snapshot from Google Analytics is important for marketing your business, and here’s why: Read more
Learn the GA4 Reports Your Business Needs -- and Those You Could Ignore Learn the GA4 Reports Your Business Needs -- and Those You Could Ignore Kate Gingold / Monday, February 19, 2024 0 574 Article rating: 4.0 The new Google Analytics, GA4, is split up into three main Reports, Explore, and Advertising. Not all may be important to your organization, so let’s take a closer look. Read more