DIY Sprocket Solutions
The holidays are officially in full swing and marketers and businesses everywhere are scrambling to push their last minute Christmas sales and New Year’s buys to the masses. I have a few ideas for the weeks ahead and for you to consider as you’re planning next year’s marketing strategy. It’s a good idea to plan in advance for promotions or specials that you may want to run for each given holiday. The concept of planning ahead also rings true for introducing influencer marketing to your bag of tricks.
The Sprocket Report
When it’s time to build something around the house, how do you choose the right carpenter? What about when it’s time to build your website? When you’re working with a professional, you’ll get better results if you take time to learn a bit about how the job will be done.
The Sprocket Report
Even among the growing crowd of social media platforms, Facebook continues to be recommended for driving traffic to your website. If you still don’t have a business Facebook page or if you slapped one together in a hurry, check our list of common mistakes to avoid.
2015 is coming to a close and it’s time to take a look back over out most popular articles of the year. These are the articles that you read the most and were most interested in. Catch up on the articles you may have missed!
The Sprocket Report
Cash-strapped businesses have to make hard financial decisions, but going too cheap on your website may be ham-stringing your success. Whether you went with the lowest bidder or are using a do-it-yourself website builder, check those efforts against our list of best practices, so you can say "My website! It's just what I wanted!"
DIY Sprocket Solutions
The end of the year is fast approaching and it’s time to take a look ahead. What do we have to look forward to in 2016? What trends are on the way out and which are here to stay? Anything new on the horizon? Well, slow down, I’ll fill you in.
New Website Has a Timely Launch
Growing up the child of a military parent is a unique experience, only truly understood by other military “brats,” which is how the Brat Pride! organization came to be. Sprocket Websites is honored to help re-brand Brat Pride! and launch a new, improved website.
The Sprocket Report
Longtime colleagues and clients know that Sprocket is a DNN shop. But more and more often, people are asking for WordPress websites. So yes, we are now working with WordPress as well. Of course there are pros and cons and you should know what they are before choosing one over the other.
DIY Sprocket Solutions
This week, Pinterest announced the rollout of buyable pins for U.S. Android users. Back in June, Pinterest announced buyable pins for iOS users as well. With Pinterest serving as a huge site for retailers and shoppers, it’s no wonder that they’re putting this sort of tool to use. Because about eighty percent of people buying things on Pinterest are doing so via mobile, buyable pins are a very smart and clear next step. They also announced The Pinterest Shop this week. The Pinterest Shop will serve as an opportunity for people to find collections of buyable pins that are handpicked by Pinterest.
It Takes a Village... or in this case, a County.
Some web developers are hackers (we mean that in the nicest way). They hand-code the website to meet the custom need. We applaud that; more power to them. But we're integrators and we like it when several standard, well-supported components can be artfully combined to solve the problem. Here's a great example.