While “Mobile First” Is Ancient History, User Experience Is Crucial While “Mobile First” Is Ancient History, User Experience Is Crucial The Sprocket Team / Monday, August 31, 2026 0 167 Article rating: 3.0 Since we first wrote about developing “mobile first” websites, the internet has changed drastically. Mobile-first indexing is now standard, but while your website may tick off the tech requirements, how does its usability rank? Read more
How Important Is a Mobile-Friendly Website for Your Business? How Important Is a Mobile-Friendly Website for Your Business? Kate Gingold / Monday, June 8, 2026 0 556 Article rating: 3.0 A decade ago, marketing experts advised all websites should be mobile-friendly, but some business owners argued that their customers primarily used desktop computers. So what’s the story today? Read more
If Your Website Is Annoying Mobile Users, It's Long Past Time to Fix That If Your Website Is Annoying Mobile Users, It's Long Past Time to Fix That The Sprocket Team / Tuesday, January 16, 2024 1 2050 Article rating: 3.0 Everyone and their mother have mobile phones in their pockets, but judging by the number of bad mobile websites, it's hard to believe. Is yours one of the annoying ones? Read more
Look How Far Social Media Marketing Has Come in 8 Years! Look How Far Social Media Marketing Has Come in 8 Years! The Sprocket Team / Tuesday, December 19, 2023 0 2408 Article rating: 3.0 Eight years ago, I wrote about what social media marketing trends were being predicted for 2016 and thought it might be interesting to see how much has – or hasn’t – changed since. Read more
Is Your Website Mobile-Friendly for Customer Viewing? Are You Sure? Is Your Website Mobile-Friendly for Customer Viewing? Are You Sure? Kate Gingold / Tuesday, April 25, 2023 1 2276 Article rating: 3.0 Eight years ago, Google started penalizing websites that were not mobile-friendly. Yet, 23.83% of the world’s top websites miss the mark. Does yours? Read more
A Quick Glance Back at the Digital Marketing Changes in 2022 A Quick Glance Back at the Digital Marketing Changes in 2022 Kate Gingold / Monday, December 12, 2022 4 2520 Article rating: 4.0 Yes, Elon Musk spent most of the year monkeying around with Twitter, but for small biz owners, the following changes were more important to their businesses: Read more
Yes, Some of You Are Still Making These Mobile Marketing Mistakes Yes, Some of You Are Still Making These Mobile Marketing Mistakes When was the last time you checked? The Sprocket Team / Tuesday, February 15, 2022 0 2664 Article rating: 3.0 Believe it or not, there are still business websites out there that not only look horrible on a mobile phone, but are impossible to use. That’s not you, is it Read more
How to Know When It Is Time to Redesign your Website How to Know When It Is Time to Redesign your Website DIY Sprocket Solutions The Sprocket Team / Tuesday, October 27, 2020 0 2828 Article rating: 3.0 If you have a business website, the day will come when a redesign is necessary. This could be anything from updating old functionality to swapping out colors to changing up the whole thing. There could be a number of good reasons, so here are a few thoughts for evaluating what may need a tweaking. Read more
"Mobile Friendly" Is Now "Mobile First" "Mobile Friendly" Is Now "Mobile First" The Sprocket Report Kate Gingold / Tuesday, April 30, 2019 0 3727 Article rating: 4.0 This is an update to "’Mobile’ Means ‘Move’” dated 12/10/2012.Just a few years ago, folks were on the cutting edge if their websites were mobile-responsive. Today, websites are designed from the start to be viewed mainly on mobile devices. Read more
Are Your Customers Mobile Website Users or Not? Are Your Customers Mobile Website Users or Not? The Sprocket Report Kate Gingold / Monday, November 21, 2016 0 5275 Article rating: No rating All marketing gurus during the past few years have exhorted business and not-for-profit managers to upgrade their old websites to mobile-friendly ones. Many pooh-poohed the need and claimed their customers weren’t mobile users. Were they right all along? Read more