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Beginners Guide to Facebook Marketing: Using Facebook to Benefit Your Business Beginners Guide to Facebook Marketing: Using Facebook to Benefit Your Business

Beginners Guide to Facebook Marketing: Using Facebook to Benefit Your Business

DIY Sprocket Solutions

The Sprocket Team 0 4697 Article rating: 4.0

This is an update to "Facebook Frenzy" dated 11/14/2012.

With over two billion users, Facebook is by far the top social media network still to date and the potential for marketing your business should speak for itself.  If you’re new to Facebook, or Facebook marketing for your business, these are a few tips that you might not yet know about or you may want to try as they've proven successful for countless other businesses.
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Quick Tips for Twitter Beginners Quick Tips for Twitter Beginners

Quick Tips for Twitter Beginners

DIY Sprocket Solutions

The Sprocket Team 0 3709 Article rating: 4.0
This is an update to "Twitter Newbie" dated 10/17/2012.

If you're a business ready to take the plunge into marketing on Twitter, the task may seem daunting. Starting out, each follower counts in your task to grow your following and begin interacting with your target audience. Here's a bit of advice for those just starting: understand that it's going to take some time -keep trying and it will pay off. For businesses marketing online, as they all should be, Twitter is a great tool to use. It helps to get your name out there and make your postings visible to more and more people. Some people are even nice enough to share newsletters of yours, sales that you have going on, etc. with their own followers to give you a little extra boost. It's a great networking tool.
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Blogging for Business Blogging for Business

Blogging for Business

DIY Sprocket Solutions

The Sprocket Team 0 6800 Article rating: 4.0
This is an update to "Getting Bloggy" dated 10/10/2012.

It seems like everyone has a blog. Apparently, now I am also included in the everyone." The blog that started my blogging obsession 8 years ago was a DIY home renovation/design blog that I loved and my husband hated because of all the extra work (remarkable and innovative ideas) that then filled up his Sundays. Lucky for him, once I popped into the blogging world, I discovered an internet Mecca. This is what business owners have found to be the most valuable in recent years. There are millions of people commenting, entering prize giveaways, reading, and BUYING because of these blogs. It is literally another civilization that you can, and I often do, get lost in for days. Why does this matter to you as a business owner?
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Facebook: Not All Paid Advertising Should be Ads Facebook: Not All Paid Advertising Should be Ads

Facebook: Not All Paid Advertising Should be Ads

DIY Sprocket Solutions

The Sprocket Team 0 3427 Article rating: 4.0

RIP to organic reach for businesses on Facebook. It is true that, if you want your content to be seen by customers, you’re going to have to pay to play. Even though social media marketing hasn’t been around all that long (if you consider roughly a decade a short amount of time), this is still a very hard pill to swallow for most marketers and businesses alike. Change is hard. The algorithm has changed already though. Now it’s time for the rest of us to catch up.


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How Long Does Content Last and How Frequently Should You Post on Social Media? How Long Does Content Last and How Frequently Should You Post on Social Media?

How Long Does Content Last and How Frequently Should You Post on Social Media?

DIY Sprocket Solutions

The Sprocket Team 8 72389 Article rating: 3.9

I saw an interesting graphic recently that outlined how long content lasts. It broke down several of the top online marketing avenues: a blog post, Pinterest, YouTube, LinkedIn, Instagram, Facebook and Twitter. What did it find? That each of these marketing platforms have a different expiration date for content.

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