Boost Your Business with Twitter Ads: Key Considerations for Small Biz Owners Boost Your Business with Twitter Ads: Key Considerations for Small Biz Owners Breanne Bannon / Tuesday, July 30, 2024 0 513 Article rating: 3.0 X (formerly Twitter) advertising can be effective for small businesses in driving engagement and boosting sales, but it can also feel intimidating. Here is a quick overview for your consideration: Read more
Organize Your Website Pages for Better User Experience AND Better SEO Organize Your Website Pages for Better User Experience AND Better SEO Kate Gingold / Monday, July 22, 2024 1 539 Article rating: 4.0 While your website’s design may command all of your attention, you should be focusing on your website’s structure. Read on to find out why. Read more
Weighing the Pros and Cons of WordPress vs. DNN for your Website Weighing the Pros and Cons of WordPress vs. DNN for your Website Kate Gingold / Tuesday, July 16, 2024 0 426 Article rating: 4.0 Sprocket Websites has long been a leading integrator of DNN software, but we have also built websites in WordPress for a dozen years or more. Each platform has strong points, but let your needs guide you. Briefly, here are the differences: Read more
What to Expect When Your Business's Website Is Audited for Accessibility What to Expect When Your Business's Website Is Audited for Accessibility Kate Gingold / Monday, July 8, 2024 0 375 Article rating: 3.0 Chances are good your website is not ADA accessible, but you may be unaware of the fact until you get it audited. Here’s what you will find out: Read more
Should Meta Instant Experience, Formerly Facebook Canvas, Be Your Ad Choice? Should Meta Instant Experience, Formerly Facebook Canvas, Be Your Ad Choice? Breanne Bannon / Tuesday, July 2, 2024 0 411 Article rating: 3.0 Facebook announced Canvas, hailed as the evolution of mobile advertising, in February of 2016. But this is 2024, and Facebook Canvas is now Meta Instant Experience, so let’s take another look. Read more
July Is the Perfect Month to Make Your Website ADA-Compliant July Is the Perfect Month to Make Your Website ADA-Compliant Kate Gingold / Monday, June 24, 2024 0 430 Article rating: 3.0 Are you following the discussion about websites complying with the Americans with Disabilities Act? July is Disability Pride Month, so now is a great time to talk about the whys and hows! Read more
Twitter Schedulers Still Offer a "Free Lunch," but It's a Skimpy One Twitter Schedulers Still Offer a "Free Lunch," but It's a Skimpy One Kate Gingold / Tuesday, June 18, 2024 0 429 Article rating: 4.0 Yes, Twitter, or X, as it is now named, is an instant messaging platform, but sometimes we have to put the smartphone down and get other work done. Unfortunately, the old free schedulers are hard to find today. Read more
Check Out This Sample GA4 Reports Snapshot for Small Business Check Out This Sample GA4 Reports Snapshot for Small Business Kate Gingold / Monday, June 10, 2024 0 426 Article rating: 4.0 Now that we have hit all the highlights of Google’s latest incarnation of Analytics, let’s boil it down to create a basic report template for small business use. Read more
Wondering If These Social Media Tools Are Still Free for Small Business? Wondering If These Social Media Tools Are Still Free for Small Business? Breanne Bannon / Tuesday, June 4, 2024 1 507 Article rating: 4.0 When a small business budget can’t stretch any further, the small biz owner looks for free tools to help with social media marketing. Here’s an update to some tools I reviewed in 2016. Read more
See Better GA4 Reports when You Link Your Google Search Console to Include Search Data See Better GA4 Reports when You Link Your Google Search Console to Include Search Data Kate Gingold / Monday, May 27, 2024 0 603 Article rating: 4.0 Engagement Overview was the last stop on our GA4 tour, but there is one additional report, not part of the basic profile, that we suggest you add: Google Search Console (GSC). Read more