How Can You Achieve the Web Success You Want with Wishy-Washy Goals? How Can You Achieve the Web Success You Want with Wishy-Washy Goals? The Sprocket Report Kate Gingold / Monday, July 13, 2020 0 2025 Article rating: 3.0 For a website to be successful, it needs to be goal-oriented. Since you are the only one who truly knows what those goals are, it’s vital that you ... Read more
How the Tech-Averse Can Re-Imagine Their Business Online How the Tech-Averse Can Re-Imagine Their Business Online Kate Gingold / Tuesday, July 7, 2020 0 1671 Article rating: 3.0 When the present has been upended and the future is so unclear, many small biz owners want more of a digital presence. But the challenges of technology and cost can... Read more
Pump Up Any Website's Less-Than-Exciting Call To Action Pump Up Any Website's Less-Than-Exciting Call To Action The Sprocket Report Kate Gingold / Monday, June 29, 2020 0 3221 Article rating: 4.0 “Give Me Your Money” is the action all businesses ultimately call for if they want to stay in business, but... Read more
Don't Shoot Yourself in the Foot by Rushing Your Website Don't Shoot Yourself in the Foot by Rushing Your Website The Sprocket Report Kate Gingold / Tuesday, June 23, 2020 0 1734 Article rating: 3.0 This year more than ever, small business owners need to be circus performers – spinning plates like mad in the hopes that if everything keeps moving, it won't all come crashing down. Before you hurriedly... Read more
Continued Discussions on Marketing, Inclusion and Becoming Better Humans Continued Discussions on Marketing, Inclusion and Becoming Better Humans The Sprocket Report Kate Gingold / Monday, June 15, 2020 0 2397 Article rating: 4.0 Probably for all of us, the current protests have prompted introspection and analysis of ourselves as a nation, as a city, and even as a business. Great changes will need to be made, but... Read more
Facebook Graph Search Seemed Like a Good Idea at the Time Facebook Graph Search Seemed Like a Good Idea at the Time The Sprocket Report Kate Gingold / Tuesday, June 9, 2020 0 1431 Article rating: 3.0 An article Breanne wrote about Facebook Graph Search back in 2013 still gets an astonishing amount of ... Read more
Keeping an Eye on the Robots Lurking on Your Website Keeping an Eye on the Robots Lurking on Your Website The Sprocket Report Kate Gingold / Monday, June 1, 2020 2 1356 Article rating: 3.0 Annoyed when you have to prove to your computer that you are actually human? Because it’s also annoying to have spambots... Read more
We Used to Think Social Media Marketing Was Hard and It Still Is. We Used to Think Social Media Marketing Was Hard and It Still Is. The Sprocket Report Kate Gingold / Tuesday, May 26, 2020 0 1188 Article rating: 4.0 Back in 2012, we wrote about how hard Facebook marketing was. It’s only harder now because of algorithm updates, but... Read more
Gut-Punched by Quarantine? Time to Innovate! Gut-Punched by Quarantine? Time to Innovate! The Sprocket Report Kate Gingold / Monday, May 18, 2020 0 1343 Article rating: 3.0 One big advantage small business has over bigger competitors, coaches say, is that small biz can be “agile.” Never has it been more important to learn what this means and how... Read more
Are You Still Making These Twitter Mistakes? Are You Still Making These Twitter Mistakes? The Sprocket Team / Tuesday, May 12, 2020 0 1407 Article rating: 3.0 Back in 2013, I was a Twitter marketing newbie. I have certainly upped my game since and the game has changed a bit as well, so I thought it important to ... Read more