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The importance of defining “done” in agile marketing

Kate Gingold 0 0 Article rating: No rating

“Are we done with the work? Are we really done? What else needs to happen? Who else needs to approve it?”If you’re hearing a lot of this type of talk from your agile marketing team, it may be time to consider adding a formal Definition of Done (DoD), a practice that comes directly from the Scrum framework.

Majority of U.S. Marketers Wanted to Resign During the Pandemic Due to Pressure, Especially from House-bound Consumers Demanding Exceptional Digital Experiences

Kate Gingold 0 0 Article rating: No rating

Sitecore® the global leader in digital experience management software, today revealed that nearly three in five (59%) of U.S. marketers wanted to quit their jobs at least once in the past year, and 79% found the pandemic to be the most challenging time in the history of their careers.


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