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GA4 - The Conversions Tab
Another tab available when you "View Full Report" is the Conversions screen with a graph of activity over the last 30 days.
Remember, GA4 defines Conversions as "any user action that's valuable to your business." Viewing a video on your websites, signing up for your newsletter, or making an online appointment could all be considered Conversions. You can assign your own Conversion, but some are automatically created from Events on your website. We will take a look at Events next time.
If you'd like to add your own unique Conversions or want to learn more about what Conversions are being reported currently, please talk to your account rep.
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Kate Gingold
I have been writing a blog with web marketing tips and techniques every other week since 2003. In addition to blogging and client content writing, I write books and a blog on local history.
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I have been writing a blog with web marketing tips and techniques every other week since 2003. In addition to blogging and client content writing, I write books and a blog on local history.
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