One tool to consider adding to your dashboard is the Local Search Grid. This tool is similar to Rank Tracker, but on steroids! Local Search Grid records your business’s ranking across your hyper local area, measured out in a grid.

Once you have built Keyword Groups and created content using those Keywords, (see the previous posts) results will begin to be reflected in the Keyword Groups report.

If you and your account executive decide that grouping your keywords will be beneficial, you will start by creating and naming a Keyword Group so that you can add Keywords to it.

Another optional section in the Rank Tracker report is Keyword Groups. You and your account executive will need to create the group or groups before you can use the tool.

We have been dissecting the Rankings Table over the last couple months because it incorporates a lot of information in a single report. Now that we have identified and defined all the measurements, let’s look at what the data tells us.

Another report in the Rank Tracker is the Rankings Table. There can be a number of different parameters reported here, depending on what you and your account executive have decided to track.

Among the reports you can view in the Rank Tracker is Average Google Position. This is an at-a-glance report that displays results from the report most recently run during each month.

When you open the Rank Tracker tab, you will find a number of reports, starting with the Overview. The Overview shows changes to your website’s ranking in Google’s search engine from month to month.

One of the additional reports you can add to your services is the Rank Tracker which measures your ranking in Google’s search results. This report is specifically for businesses to monitor their performance at the local level, so your report will use the city or zip code of your customers as the search location.

Beyond just tracking where your business is cited, you can also correct current citations and add new ones by using the Citation Builder.