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Sprocket Websites - Blog / News / Updates

Google Business Profile Audit – Search Term Results Continued

Kate Gingold 0 50 Article rating: No rating

When you dive further into the Google Business Profile Audit, you’ll see separate tabs for each search term you are using. Under each tab is a list of the Top 10 Results. You’ll find your business at the top labeled with its rank, followed by your ten competitors, ranked from 1 to 10. Let’s look at the column headers for what’s being compared.

Your Dashboard: Google My Business Summary Report

Kate Gingold 0 140 Article rating: No rating

The Google My Business report shows you at a glance the activity on your Google Business Profile over the past thirty days. This Google Business Profile is separate from your webpage on which Google Analytics is installed. The profile shows up on the right-hand side of the Search Results screen when a user searches for your business.

Your Dashboard: Links & Website Authority Report

Kate Gingold 0 202 Article rating: No rating

The purpose of a search engine is to return the best possible URL result when a user types a query into the search box. One way a search engine evaluates URLs is by checking who else thinks that result is good. If other websites link to that URL, it’s a sign of approval. More links mean more approval, so search engines will rank that URL higher.  

Google Analytics Goals Tab

Kate Gingold 0 20 Article rating: No rating

When you click on "View Full Report" in the Google Analytics module, a second series of report modules is revealed and the last tab is labeled "Goals." When setting up your dashboard, our team uses your website's "Contact" page as the default goal.

Your Dashboard: The Google Analytics Goals Tab

Kate Gingold 0 136 Article rating: No rating

When you click on “View Full Report” in the Google Analytics module, a second series of report modules is revealed and the last tab is labeled “Goals.” When setting up your dashboard, our team uses your website’s “Contact” page as the default goal. If you want to update the objective currently targeted by the Goals report, contact us to talk over the pros and cons. 

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