Know How Much You Will Pay for that "Free" Website before Starting Know How Much You Will Pay for that "Free" Website before Starting The Sprocket Report Kate Gingold / Tuesday, July 18, 2023 0 920 Article rating: 4.0 When an entrepreneur is just starting out and there is simply no money, a free website may be the only option. But know the trade-offs and plan to trade up as soon as possible. Read more
Armed with Information, Let's Make Sense of Our Facebook Ad Data Armed with Information, Let's Make Sense of Our Facebook Ad Data Fourteenth in a series Kate Gingold / Monday, July 10, 2023 0 760 Article rating: 3.5 Facebook Ads is loaded with reports and last time we gave a brief overview of what you’ll find. Today, we’ll look at our actual numbers and make some decisions. Read more
Forget What You’ve Heard – Email Newsletters Are Still Relevant Forget What You’ve Heard – Email Newsletters Are Still Relevant Breanne Bannon / Tuesday, July 4, 2023 0 648 Article rating: 4.5 Newsletters have been around for forever and there’s a reason for that. They work. If you don’t have a newsletter for your company, it’s time to reconsider. Read more
Stats to Watch in the Overload of Meta Ad Reports Stats to Watch in the Overload of Meta Ad Reports Thirteenth in a series Kate Gingold / Monday, June 26, 2023 0 652 Article rating: 3.0 The only way to tell if your ad is working is to measure. Fortunately, Meta (or Facebook, if you prefer) measures your ad a zillion ways. Now, you just have to read them all! Read more
When you have news, here's how to share it When you have news, here's how to share it Our friend's success makes for a great internet marketing lesson Don Gingold / Friday, June 23, 2023 0 665 Article rating: 4.0 Friend, client, and evolutionary astrologer Gaye Mack was just published in her industry magazine. Congratulations! And a great object lesson in internet marketing. When you have news (big or small), here's what you do: Read more
Why We Help Stubborn Clients Heed our Marketing Advice Why We Help Stubborn Clients Heed our Marketing Advice Kate Gingold / Tuesday, June 20, 2023 0 665 Article rating: 2.0 Clients are intelligent men and women, successful in their chosen fields. When they refuse marketing advice, we take the time to explain it in a different way. Read more
Walk Through How We Set up A/B Tests for Our Meta (Facebook) Ad Walk Through How We Set up A/B Tests for Our Meta (Facebook) Ad Twelfth in a series Kate Gingold / Monday, June 12, 2023 0 739 Article rating: 4.0 After tweaking the graphics and studying the search term data, we were ready to create our Meta (Facebook) ad. Follow along to see why we made the choices we did. Read more
Update your Web Content Because It's Always New to Someone Update your Web Content Because It's Always New to Someone Breanne Bannon / Tuesday, June 6, 2023 0 753 Article rating: 4.0 Because content creation is important to both your website’s SEO and to your social media marketing, don’t hesitate to mine content you have already published. Read more
How to Use Tips from Graphics Experts to Create an Engaging Facebook Ad How to Use Tips from Graphics Experts to Create an Engaging Facebook Ad Eleventh in a series Kate Gingold / Monday, May 29, 2023 0 716 Article rating: 4.0 Facebook ads, billboards, YouTube commercials – while they’re all advertisements, they each have their own best practices. So, what do the experts suggest for a winning FB ad? Read more
Why We Still Build Websites in DNN, Alongside WordPress Why We Still Build Websites in DNN, Alongside WordPress Kate Gingold / Tuesday, May 23, 2023 0 792 Article rating: 4.0 Stats say that WordPress accounts for up to one third of the most-visited websites, but we still build sites in DNN, too, and for very important reasons. Want to know why? Read more