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How Long Does Content Last and How Frequently Should You Post on Social Media?

DIY Sprocket Solutions

The Sprocket Team 6 67001 Article rating: 3.9

I saw an interesting graphic recently that outlined how long content lasts. It broke down several of the top online marketing avenues: a blog post, Pinterest, YouTube, LinkedIn, Instagram, Facebook and Twitter. What did it find? That each of these marketing platforms have a different expiration date for content.

Boost Facebook Posts Straight from Hootsuite

DIY Sprocket Solutions

The Sprocket Team 0 4186 Article rating: 4.0

Hootsuite is taking automation to a whole new level. They’ve added the capability to boost Facebook content directly from Hootsuite. For those that don’t already know, Hootsuite is a social media marketing / management dashboard. It allows you to manage your entire social media presence with one easy to use management tool. The site allows users to schedule and post updates to any page or profile for Facebook, Twitter, LinkedIn, Google+, Instagram, WordPress, and much more. Instead of logging in to multiple accounts on multiple platforms, you have all of your social media posting and tracking available in one spot. 

Cheat Sheet: Top Social Media Photo Sizes for Your Convenience

DIY Sprocket Solutions

The Sprocket Team 0 7261 Article rating: 4.7

In looking back over nearly six years of articles, it’s about time for a revamp for some of my most popular posts. For those of you who want to ‘make it’ on all the top social media sites. It would be nice to have a cheat sheet handy of the standard photo sizes for these sites, wouldn’t it? Well in that case, you’re welcome! No need to start a riot with all the applause; really, it was my pleasure. Here are the updated 2018 Social Media platform image sizes!

Marketing with Facebook's New Slideshow Feature

DIY Sprocket Solutions

The Sprocket Team 0 7198 Article rating: 4.1

For the New Year this past year, Facebook had a “Year in Review” feature that allowed users to create short films out of the top moments they’d shared throughout the year. This feature was a huge success and wildly popular among Facebook users. As a way to encourage people to share more videos, Facebook introduced a new slideshow feature that takes your photos and videos on Facebook and turns them into a short movie. These short clips can be customized with different themes and with music. The idea was created to help Facebook take a step towards turning the social network into a video-first destination. The result actually has some great potential and benefits to social media marketers. 

A Guide for Choosing Social Media Management Tools and Services

The Sprocket Report

Kate Gingold 0 3356 Article rating: No rating

While we can all agree that social media marketing is important to every business, the return on investment for individual industries varies and the “investment” itself ranges from free to thousands of dollars a month. So how does the smaller business owner figure it all out?

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