Best Practice Tips for Creating Successful Facebook Ads Best Practice Tips for Creating Successful Facebook Ads Twelfth in a series Kate Gingold / Monday, June 13, 2022 0 624 Article rating: 4.0 Facebook Ads are a great sandbox for experimenting with pay-to-play marketing. Start strong by applying this optimal mix of advice, which is both tried-and-true and up-to-date. Read more
Google Ads or Facebook Ads? Which Is Better for Your Business? Google Ads or Facebook Ads? Which Is Better for Your Business? Eleventh in a series Kate Gingold / Monday, May 30, 2022 0 753 Article rating: 3.0 Over the last months, we’ve explained how to ground your website with best-practices Search Engine Optimization and solid messaging. Paid advertising is next on the list. So which should you choose? Read more
Is It Time to Embrace the Paid Social Media Marketing Option? Is It Time to Embrace the Paid Social Media Marketing Option? Eighth in a series Kate Gingold / Monday, April 18, 2022 0 762 Article rating: 3.0 It’s tough reaching customers when they are overwhelmed by content. But don’t join the “pay-to-play” crowd before you learn how to play this game to win. Read more
Launch Some Creative Marketing to Support Your Website's SEO Launch Some Creative Marketing to Support Your Website's SEO Sixth in a Series Kate Gingold / Monday, March 21, 2022 0 794 Article rating: 3.0 Website success has never been a “build it and they will come” story. If you want website visitors, start driving traffic by employing these marketing strategies... Read more
Prep Your Website to Be a First-Class Event Ambassador Prep Your Website to Be a First-Class Event Ambassador Delegate most of your work! Kate Gingold / Tuesday, January 4, 2022 0 1031 Article rating: 3.0 Whether you are holding virtual or in-person events, of course you want lots of folks to attend. Here’s how to put your website to work to care of many of the tasks needed to make your event run smoothly. Read more
Grow Your Business by Joining Hands in Win-Win Partnerships Grow Your Business by Joining Hands in Win-Win Partnerships Many hands make light work, they say! Kate Gingold / Tuesday, September 14, 2021 0 888 Article rating: 4.0 The first step of any advertising campaign is to determine your target market. If only someone had already identified that target market and primed it for your marketing message. Oh, wait – they did! Read more
Content Marketing Is Still a Thing - and Worth Your Efforts Content Marketing Is Still a Thing - and Worth Your Efforts Here's why: Breanne Bannon / Tuesday, August 3, 2021 0 829 Article rating: 4.0 Nobody wants to be pitched to, sold to, or advertised at. We know what we want and we will go find it for it ourselves, thank you very much. Enter: Content Marketing. Read more
Now Is the Time to Plan for Your Holiday Sales Now Is the Time to Plan for Your Holiday Sales The countdown has begun! Kate Gingold / Monday, July 26, 2021 0 893 Article rating: 3.0 Don’t blink! The “lazy days of summer” will soon be over. But while they are here, this is the perfect time to prep your holiday marketing strategy. Read more
Experiment with Facebook Ads to Boost Your Business Brand Experiment with Facebook Ads to Boost Your Business Brand Get in front of new eyeballs Breanne Bannon / Tuesday, May 11, 2021 0 1006 Article rating: 4.0 Back when I had only a few weeks’ practice doing Facebook ads, I remember being impressed by the results. Since then, I have racked up years of experience creating and running Facebook ads for clients, so let me tell you what I have found: Results. Read more
Did You Catch the SEO Mistake from Warner Bros. Last Week? Did You Catch the SEO Mistake from Warner Bros. Last Week? The Sprocket Report Kate Gingold / Monday, February 24, 2020 0 1735 Article rating: 5.0 Say you want people to come see the movie that cost you $97 million to produce. Digital marketing is all the rage, you hear, so why wouldn’t you … Read more