Some couldn’t wait to jump in. Others are avoiding it like the plague. Whatever your views, artificial intelligence is here, so let’s look at how AI might interact with our businesses.

‘Twas the week before Christmas, and all through the office
Every creature was stirring, ticked off by the thoughtless.
When, what to our wondering ears should appear,
But a customer rep, smiling through her headgear.

Did you know that consumers use local businesses 56% of the time? This is why your business needs a local-specific SEO strategy. Read on for some top tips:

If your schedule revs up during November and December, now might be the best time to ponder plans for your business in 2025. Whatever you do, there’s one important question you should ask yourself.

Are you marketing on Pinterest? It could be extremely beneficial if your business ticks off the right boxes on the checklist. Read on to learn more:

Business owners often ask for Search Engine Optimization like it’s something we keep on a shelf and can put in a bag for them to take home. While crucial to success, the reality is more complicated, so let’s break it down:

While new social media platforms pop up constantly, Facebook continues to be a formidable marketing tool deserving your serious attention. Have you followed these best practices?

X (formerly Twitter) advertising can be effective for small businesses in driving engagement and boosting sales, but it can also feel intimidating. Here is a quick overview for your consideration:

Now that we have hit all the highlights of Google’s latest incarnation of Analytics, let’s boil it down to create a basic report template for small business use.

When a small business budget can’t stretch any further, the small biz owner looks for free tools to help with social media marketing. Here’s an update to some tools I reviewed in 2016.