Why You Should Meet the Challenge of Your Most Difficult Clients Why You Should Meet the Challenge of Your Most Difficult Clients Look for the silver lining! Kate Gingold / Tuesday, April 27, 2021 0 53 Article rating: 3.0 The book “If It Wasn’t for the Customers I Would Really Like this Job” was published in 2011 and back in 1994, the “Clerks” movie said the same, albeit less politely. But we should really be thankful for our difficult-to-please clients. Read more
Stressed at Work? Tips to Handle the Strain BEFORE You Explode Stressed at Work? Tips to Handle the Strain BEFORE You Explode Save yourself and your colleagues! Breanne Bannon / Tuesday, March 16, 2021 0 165 Article rating: 3.0 Seven years ago we wrote an article about handling stress in the work place. After an entire year of COVID-19 living, it’s amusing to think how innocent we were in 2013 and how the need to handle business stress is more important than ever. Read more
5 Signs That You Should Hand Off the Management of Your Social Media 5 Signs That You Should Hand Off the Management of Your Social Media And sooner rather than later! Breanne Bannon / Tuesday, February 16, 2021 0 415 Article rating: 4.0 Whether we like it or not, social media is here to stay. Small business owners should definitely make use of this opportunity for promotion and yet they aren’t able to do it on their own. If any of these signs sound familiar, then it’s time to get help: Read more
What Sprocket Clients and Colleagues Read During the Past (Weird) Year What Sprocket Clients and Colleagues Read During the Past (Weird) Year The Sprocket Report Kate Gingold / Monday, December 28, 2020 0 391 Article rating: 3.0 December brings out the analyst in all of us as we look over the past months to plan for the coming year. Our Sprocket Report research reveals that the most-read articles of 2020 were a very mixed – and representative - bag. Read more
Face-Palming Tips of Successful Small Business Owners Face-Palming Tips of Successful Small Business Owners Breanne Bannon / Tuesday, November 24, 2020 0 544 Article rating: 3.0 What’s the magic trick that gets all the balls rolling in the right direction when you are launching your small business? The trick is: There are no tricks. Read more
The Virtual Conference - Yes, You Can Be Pants-less, But Is It Worth Your Time? The Virtual Conference - Yes, You Can Be Pants-less, But Is It Worth Your Time? The Sprocket Report Kate Gingold / Monday, November 2, 2020 0 574 Article rating: 4.0 When the coronavirus ended large business gatherings, many conferences went online. Now that we’ve all attended a few – and are facing maybe another year of them – let’s recap the pros and cons and plan for the future. Read more
Claim and Update Your Google My Business Profile For Better SEO Claim and Update Your Google My Business Profile For Better SEO The Sprocket Report Kate Gingold / Monday, August 24, 2020 0 555 Article rating: 4.0 Since the whole point of digital marketing is to be found by customers, if you are ignoring Google My Business, you are only hurting yourself – and your business. It’s free and simple, so just take care of it already. Read on for the whys and hows: Read more
Spice up Virtual Biz Events When Face-to-Face Meetings Are Out Spice up Virtual Biz Events When Face-to-Face Meetings Are Out The Sprocket Report Kate Gingold / Monday, August 10, 2020 0 451 Article rating: 4.0 Last time, we talked about how Not-For-Profit groups could continue connecting with their audiences virtually, but For-Profit businesses also need to stay in touch. Here are some suggestions for... Read more
How the Tech-Averse Can Re-Imagine Their Business Online How the Tech-Averse Can Re-Imagine Their Business Online Kate Gingold / Tuesday, July 7, 2020 0 464 Article rating: 3.0 When the present has been upended and the future is so unclear, many small biz owners want more of a digital presence. But the challenges of technology and cost can... Read more
Pump Up Any Website's Less-Than-Exciting Call To Action Pump Up Any Website's Less-Than-Exciting Call To Action The Sprocket Report Kate Gingold / Monday, June 29, 2020 0 540 Article rating: 4.0 “Give Me Your Money” is the action all businesses ultimately call for if they want to stay in business, but... Read more