Google dropping continuous scroll in search results Kate Gingold / Monday, July 8, 2024 0 0 Article rating: No rating Google Search will stop its continuous scroll user experience where Google loads more results as you scroll past the first page of the search results. Instead, you will see the classic pagination bar at the footer of the Google Search results. Read more
What to Expect When Your Business's Website Is Audited for Accessibility What to Expect When Your Business's Website Is Audited for Accessibility Kate Gingold / Monday, July 8, 2024 0 469 Article rating: 3.0 Chances are good your website is not ADA accessible, but you may be unaware of the fact until you get it audited. Here’s what you will find out: Read more
Should Meta Instant Experience, Formerly Facebook Canvas, Be Your Ad Choice? Should Meta Instant Experience, Formerly Facebook Canvas, Be Your Ad Choice? The Sprocket Team / Tuesday, July 2, 2024 0 591 Article rating: 3.0 Facebook announced Canvas, hailed as the evolution of mobile advertising, in February of 2016. But this is 2024, and Facebook Canvas is now Meta Instant Experience, so let’s take another look. Read more
Google to struggling sites: Focus on your audience, content quality Kate Gingold / Monday, June 24, 2024 0 0 Article rating: No rating Here are some key takeaways around SEO and how to create content and successful websites from Google's Search Liaison Danny Sullivan. Read more
The advertising industry ‘has stalled’ as it faces a cookieless future Kate Gingold / Monday, June 24, 2024 0 0 Article rating: No rating Digital advertising platform Quantcast addresses the chaos surrounding third-party cookie deprecation. Read more
5 reasons why your content isn’t working and how to create helpful content Google wants to rank Kate Gingold / Monday, June 24, 2024 0 0 Article rating: No rating Is your content failing to rank? Find out why and how to create engaging, helpful content that meets Google's standards. Read more
July Is the Perfect Month to Make Your Website ADA-Compliant July Is the Perfect Month to Make Your Website ADA-Compliant Kate Gingold / Monday, June 24, 2024 0 551 Article rating: 3.0 Are you following the discussion about websites complying with the Americans with Disabilities Act? July is Disability Pride Month, so now is a great time to talk about the whys and hows! Read more
Twitter Schedulers Still Offer a "Free Lunch," but It's a Skimpy One Twitter Schedulers Still Offer a "Free Lunch," but It's a Skimpy One Kate Gingold / Tuesday, June 18, 2024 0 567 Article rating: 4.0 Yes, Twitter, or X, as it is now named, is an instant messaging platform, but sometimes we have to put the smartphone down and get other work done. Unfortunately, the old free schedulers are hard to find today. Read more
Rethinking your keyword strategy: Why optimizing for search intent matters Kate Gingold / Monday, June 10, 2024 0 0 Article rating: No rating Reframing keyword research to prioritize search intent over keyword relevance leads to a more balanced strategy focusing on conversion. Read more
How to boost your marketing revenue with personalization, connectivity and data Kate Gingold / Monday, June 10, 2024 0 0 Article rating: No rating Here’s how to leverage AI, unified customer data and connected journeys to meet searchers’ expectations for tailored experiences. Read more