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#HashtagsonFacebook: Dos and Don’ts

DIY Sprocket Solutions

Breanne Bannon 0 6459 Article rating: No rating

Well it’s official, no matter how you feel about them –hashtags have now officially made their way onto the Facebook playing field.  They are fully interactive; not just a sad leftover symbol copied from a Twitter post.  What does this mean for your business?  Well, as we’ve seen on Twitter, hashtags can be totally beneficial when used properly and nothing but noise when used badly.  Surely there will be a few bumps along the way while all of Facebookland is learning this Twitterverse function.  When Facebook introduced Graph Search, it was a big deal.  Problem is –the reach of the graph search is limited to what is contained in people’s friend’s profiles.  Hashtags reach a whole new realm of customers.  You just have to have a common idea and viola! #InstantConnection

Happy Birthday!

Sprocket Websites Turns 3

Kate Gingold 0 3811 Article rating: No rating
The Sprocket Websites team celebrates its third birthday in June. We've come a long way and look forward to continuing the upward trend. Working with small- to mid-sized businesses has been our forte, but we've also carved a niche for ourselves in getting government groups online. Compiling information and reaching citizens has never been easier than with today's web tools. Sprocket Websites has built a Digital Governance Team specifically to provide this service. Contact us today and we'll introduce you!

Your Social Media Site Does What?

DIY Sprocket Solutions

Breanne Bannon 0 3908 Article rating: No rating

Hopefully by now you’re all wrapped up in the world of social media.  For those of you who aren’t using social media for your business, have just started using social media for your business, or are still trying to figure out how to best utilize each social media platform –this one is for you.

Got an Eight-Track-Equivalent Website?

The Sprocket Report

Kate Gingold 0 3191 Article rating: 3.0

This article has been updated on 8/21/2019 with the article entitled “4 Reasons You Need to Update Your Old Website"

So you plunked down hard-earned money to build a new website a few years ago. You figured you were making an investment in your business’s marketing strategy. Now they’re saying your site is no longer being “supported” and you need a new one. Is someone trying to pull a fast one?

Why We Should All [Myself Included] Consider A Pinterest Business Page

DIY Sprocket Solutions

Breanne Bannon 0 4609 Article rating: No rating

I’m no stranger to Pinterest.  This isn’t such a huge shocker to those who know me.  In fact, my husband would be rolling his eyes saying, “Are we talking about Pinterest, again?” He’s still bitter about the corn husk glue gun project.  My point here is this –Pinterest is big.  Huge even.  In fact, Pinterest produces four times the revenue-per-click as Twitter.  Do I have your attention yet?

5 No-Brainers That Make a Successful Small Business

DIY Sprocket Solutions

Breanne Bannon 0 3571 Article rating: No rating

What’s the secret?  What’s the magic trick that gets all the balls rolling in the right direction?  The secret is, there is no secret.  The trick is, there are no tricks.  No magic pill.  No puff of green smoke.  If you want success, you’re going to have to work for it.  There are, however, a few tips that keep popping up –over and over and over.  I can either whack you over the head with a wooden mallet to get your attention –or you can start listening to the advice that’s been there all along.  Up to you.  It’s your headache; it’s your choice.  Since people these days are in a hurry and heck –maybe you’ve got an awful memory; I’ll just go ahead and make a nice neat list for you.  Pin this to your computer, your desk, or your forehead.  I won’t judge.  Successful small businesses are made up of a little bit of sweat, a dash of tears, a heap of stress, and a whole ‘lotta determination.

3 More Marketing Tips from Game of Thrones

The Sprocket Report

Kate Gingold 0 3781 Article rating: No rating
With season three due to wrap up shortly, those who follow the goings-on in Westeros will soon be going through Thrones withdrawal.  We suggest you spend this new free time on marketing strategy for your business or not-for-profit. But feel free to add some Game of Thrones flair – there’s much to learn from the competitors for the Iron Throne.

How Hootsuite Saved my Sanity

DIY Sprocket Solutions

Breanne Bannon 0 4554 Article rating: No rating

Hootsuite saves my life, sanity, the happiness and well-being of those around me on a daily basis.  Dramatic much?  Perhaps, but I’ll tell you this - anything on this planet that saves both time and money on a consistent basis is a win in my book.  So how does Hootsuite save me?  How does this delectable tool keep me coming back for more?  Well, I’ll tell you.

I Am The CMS!

Observations from CMS Expo 2013

Don Gingold 2 7577 Article rating: No rating

It's an intriguing thought. Website owners and developers alike spend a great deal of time considering what CMS to use, but that's not the most important part, as I came to realize at this year's CMS Expo. 

Tackling HTML, One Evil Character at a Time

DIY Sprocket Solutions

Breanne Bannon 0 3807 Article rating: No rating

Adding to the list of “things I didn’t know about before, but now I do –and so should you” is a little HTML something that goes by the name of “ ”.  It is what’s called a “non-breakable space” in HTML.  As a very wise man explained to me –they appear automatically in text when you double space after a period (like we were all taught to do in typing class).  In your text, they will display as spaces and that is all well and good, except for one thing: they are non-breakable. What does this mean to you, you ask?  It means that the text cannot wrap or be broken up into separate lines.  You may be wondering, “Why do these “ ” even exist?” They exist to irritate me I think.

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