Technology seems to be a living, breathing entity.  As marketers, we are constantly watching as the parameters change, the norms become distant memories, and the things we never thought we'd be marketing with are now front and center.  Take Snapchat for instance. 

There are several “keys” to a successful business –it’s hard to pinpoint what’s most important. One thing is for sure though; if you’re not being productive, then you’re not going to get very far. When it comes to productivity –there is always room for improvement. 

Some people want the best value their money can buy. Others shop around for the lowest price and don’t care so much about the quality. We don’t judge. Still, it sure hurts to watch a prospective client walk away.

It really is the little things in life that count. Yes, it’s important for businesses to have great customer service, but what about the customer experience? How do you think your customers would describe their experience with your business?

Once summer is in full swing, there are dozens of festivals, fairs and events for folks to attend. Marketing committees work hard at promotion, but often forget that a website is much more than just a pretty brochure. Why not put your site to work and make everyone else’s job easier?

"There's a sucker born every minute." Contrary to popular belief, P.T. Barnum didn't actually say this quote, but both he and David Hannum, the guy who did say it, would no doubt find the sentiment extremely applicable to the internet. Has someone tried to sucker you in with these common scams?