Apple mistakenly approved a widely used malware to run on Macs Kate Gingold / Monday, September 7, 2020 0 0 Article rating: No rating ...Wardle confirmed that Apple had approved code used by the popular Shlayer malware, which security firm Kaspersky said is the “most common threat” that Macs faced in 2019. Shlayer is a kind of adware that intercepts encrypted web traffic — even from HTTPS-enabled sites — and replaces websites and search results with its own ads, making fraudulent ad money for the operators. Read more
The death of cookies and the threat to digital marketing Kate Gingold / Monday, September 7, 2020 0 0 Article rating: No rating The demise of third-party cookies could disrupt targeted advertising, but marketers are determined not to let that happen. Read more
Guidance issued on payroll tax deferral Kate Gingold / Monday, September 7, 2020 0 0 Article rating: No rating The IRS issued much-anticipated guidance on the payroll tax deferral that was ordered by President Donald Trump in a presidential memorandum on Aug. 8 (Notice 2020-65)...Interest, penalties, and additions to tax will begin to accrue on unpaid taxes starting May 1, 2021. Read more
Find Better Search Terms for Your Website with the Google Keyword Planner Find Better Search Terms for Your Website with the Google Keyword Planner The Sprocket Report Kate Gingold / Monday, September 7, 2020 0 3141 Article rating: 3.0 Your website needs regular tweaking – such as using better words in your content to improve your site’s visibility. For help finding better words, try using the Google Keyword Planner. Read more
5 Simple Tips that Give Your Blog a Leg Up 5 Simple Tips that Give Your Blog a Leg Up DIY Sprocket Solutions Breanne Bannon / Tuesday, September 1, 2020 0 1318 Article rating: 3.0 Yes, blogging is still something you should do in 2020. It’s important for boosting your website’s SEO and it’s important to building a relationship with current and prospective customers. Read more
Claim and Update Your Google My Business Profile For Better SEO Claim and Update Your Google My Business Profile For Better SEO The Sprocket Report Kate Gingold / Monday, August 24, 2020 0 1490 Article rating: 4.0 Since the whole point of digital marketing is to be found by customers, if you are ignoring Google My Business, you are only hurting yourself – and your business. It’s free and simple, so just take care of it already. Read on for the whys and hows: Read more
How to Go Live on YouTube from a Computer Without Software Kate Gingold / Monday, August 24, 2020 0 0 Article rating: No rating Discover how to activate the Go Live feature on your YouTube channel, and learn how to set up, schedule, broadcast, and end your first live from the live streaming dashboard in YouTube Studio. Read more
A human-centered approach to business Kate Gingold / Monday, August 24, 2020 0 0 Article rating: No rating Brands across industries and markets are reevaluating their business models, rethinking how best to connect with consumers globally, and making the required mindset shifts. Many already have started to shift to human-centered approaches that place brand values at the core of how they do business. Read more
How to Manage Your LinkedIn Presence in 10 Minutes a Day Kate Gingold / Monday, August 24, 2020 0 0 Article rating: No rating In this article, you’ll find a plan for making the most of your time on LinkedIn to stay visible, build your network, nurture contacts, and find new opportunities. Read more
Face a Hard-Hitting Interview Regarding Your Website Goals Face a Hard-Hitting Interview Regarding Your Website Goals Kate Gingold / Tuesday, August 18, 2020 2 1379 Article rating: 3.0 Especially in an election year, investigative reporters prepare diligently to ask the tough questions and elicit the right response. You should be conducting the same sort of interrogation for your... Read more