5 Simple Tips that Give Your Blog a Leg Up - Website Design | Naperville | DNN | Social Media | WordPress
Search
× Search

Sprocket Websites - Blog / News / Updates

5 Simple Tips that Give Your Blog a Leg Up
Breanne Liebmann
/ Categories: DIY Sprocket Solutions

5 Simple Tips that Give Your Blog a Leg Up

DIY Sprocket Solutions

Yes, blogging is still something you should do in 2020. It’s important for boosting your website’s SEO and it’s important to building a relationship with current and prospective customers. 

By now, everyone thinks they know how to blog, thank you very much, and yet people quickly lose focus and forget to follow the most basic steps for successful blogging. So let’s quickly run through the top five tips that separate the “meh” blogs from the best blogs.

#1 - Share on social media

Say that a new post is coming. Say that the new blog was posted. Remind folks that you recently posted. Share your latest blog post at different times of the day and different days of the week. People have so much information thrown at them today, they may have missed your first message. Also, maybe your post didn’t resonate originally, but now your reader is in a different space, so go ahead and reshare older blog posts, too.

#2 - Respond to your readers  

Yes, this is mandatory. This is, after all, a public blog. You’ve invited folks for a front row seat to hear you talk, so please have the decency to respond to their questions, concerns and comments. Even the negative ones. The whole point is to open a dialog and connect with your customer base so that they will make an appointment, buy something or complete whatever your particular goal is.

#3 - Network with other bloggers

When you are blogging for business, treat your fellow bloggers like you would any other business associates. Comment on the blogs of complimentary businesses and give them a shout-out in yours. The idea is to cozy up to a blogger with a more extensive readership and get in front of people you never reached before. 

#4 - Throw your readers for a loop

Try a contest, a sweepstake, trivia questions, or other fun games. If your blog feels like it’s getting stale, keep your readers on their toes by throwing a little spice into the mix. It’s fun for your current readers and could also gain you new ones. 

#5 - Stick to your schedule

This is hugely important for your business reputation. Make a schedule and stick to it as best you can. Spend a couple of hours brainstorming blog ideas and then keep a running list as you think of new topics so you never have to stare at a blank computer screen with a deadline breathing down your neck. Also keep a list of your best-performing search terms so you remember to put them in your post.

Now it’s true that blogging doesn’t just mean a written article any longer. You could also be vlogging with video posts. If you choose that route, consider using subtitles for folks who won’t have their volume turned on. Also, provide a transcript or write really good descriptions to get your search terms in use for SEO purposes. 

The statistics say that when businesses market with a blog they get 13 times the ROI of businesses who don’t. That’s a pretty good reason to commit to a blog! If you are too busy to do it yourself and there’s no one else in the office to handle it, we’d be happy to work with you just like we do for our other clients. Just give us a call!

This article is an update to “5 Ways to Make Your Blog Cool(er)” dated 4/3/2013. 

 

 

 

###

https://www.sprocketwebsites.com/Contact-us

Previous Article Claim and Update Your Google My Business Profile For Better SEO
Next Article Find Better Search Terms for Your Website with the Google Keyword Planner
Print
106 Rate this article:
3.0
Breanne Liebmann

Breanne LiebmannBreanne Liebmann

Breanne is a Content Writer, Social Media Marketeer, and Sales Associate for Sprocket Websites.

Other posts by Breanne Liebmann

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Theme picker

Contact author

x

About Us

We turn surfers into visitors and visitors into customers.

We'll make you a beautiful, interactive website. Then we'll help drive traffic to it.

Stay In-The-Know...

... With Every-Other-Week Tips!

Every other Tuesday, you'll receive the Sprocket Report completely free! Learn the latest business tip or news about what's currently happening in internet marketing. You get:

  • A web marketing tip from Kate
  • Another one from Breanne, and
  • Bonus! - we always have a guest post as well.

That's three valuable posts that you can read, plus a quick look at upcoming events and what's being discussed on Twitter. 

You'll want to get this info for yourself, in your own inbox. It's easy!

Type your email in the box above. OR scroll to the bottom of any page on this site. We have our subscription box there, too!

We NEVER give out your email address to anybody else and we don't flood you with ads. It's just good, free information. 

Read Archived Articles

Search

GET SOCIAL

LEARN MORE

Get The Sprocket Report

Terms Of UsePrivacy StatementCopyright © 2020 by Sprocket Websites, Inc.
Back To Top