Google has confirmed with Search Engine Land that the search company is rolling out a new local pack and map design in the Google Search results. The new design moves the map to the right side of the local search results, often called a “local pack,” for the desktop search results.

Converting visitors into leads is exactly what businesses want. But it’s no walk in the park. One proven way to drive sign-ups is by creating calls to action or CTA. There are many effective calls to action examples that can boost conversion rates.

Here’s a look, via recent small business surveys, at how they’re doing as we head toward the end of 2021.

“How can I drive more traffic and make more sales on my website?” We hear this all the time from people we meet at networking events. Read on to learn how.

Yes, great customer service is important to your business, but have you thought about the customer experience you are delivering?

No successful entrepreneur is a stranger to hard work, but the resulting hustle-and-grind mindset can cause more harm than good. The problem lies when this pursuit begins to throw everything off-balance and you begin to neglect other important areas of your life... 

Google has updated its reviews help document page in the Google Business Profile support area to say that Google values all reviews, not just positive. Now Google says it is “more trustworthy” to see a mix of both positive and negative reviews on the business profile.

Along with supply chain delays, the pandemic has also brought more shoppers online. Retailers should evaluate their inventory to account for potentially heightened demand and ensure their product feeds are up to date.

If your business slows during the last week of the year, that can be the perfect time to tidy up your website so that you hit the ground running in January.

Website attacks by technologically sophisticated criminals have been in the news a lot lately, but don’t discount these low-tech scams that could affect you as well!