Back in 2015, I just rolled my eyes when I read that “Pinterest is the new Google,” but for certain industries, this is absolutely true. Should your business focus on Pinterest?

When I wrote about Instagram back in 2015, I said “just have fun with it.” But Instagram has changed quite a bit since those early days and you might be wondering if we’re still having fun. Let’s review:

If you’re disappointed with your email marketing results, it’s time to review what you have now and rework it using the latest proven techniques. Read on as we spill the “secret sauce.”

One of the decisions small business owners need to make is whether to create a Facebook Page, start a Facebook Group, or just stick with their current Facebook Profile. Here are highlights of the differences:

Truthfully, there are lots of reasons why marketing with email is so successful, but just these two should be enough to win you over. 

Yes, Black Friday is still seven months away, but you’re not racing with the date, you’re racing with your competition – and don’t you want to win?

Website success has never been a “build it and they will come” story. If you want website visitors, start driving traffic by employing these marketing strategies...

Of course you want to start your next marketing campaign immediately, but hold on there! You’re wasting your money if you don’t establish this solid base. 

Whether you are holding virtual or in-person events, of course you want lots of folks to attend. Here’s how to put your website to work to care of many of the tasks needed to make your event run smoothly. 

Whether it’s in romance or commerce, people hate being sold a bill of goods. Still, they are in love with buying and your marketing technique is important to winning customers over.