Customers are looking for what you sell, but can they find you in the crowd? Following these proven Search Engine Optimization practices will help you fight off the competition.

On the internet, your rival is not just the shop down the street but also mega-stores around the world. When the playing field is so not level, how can small biz compete?

We strongly encourage you to measure your social media results to learn how to improve your marketing. And measuring your competitors’ results can teach you even more! With Facebook’s “Pages to Watch,” you can do just that.

Longtime colleagues and clients know that Sprocket is a DNN shop. But more and more often, people are asking for WordPress websites. So yes, we are now working with WordPress as well. Of course there are pros and cons and you should know what they are before choosing one over the other.

When you are so overwhelmed by the daily tasks of running a business, any sort of marketing activity feels like a reason to celebrate! But if you’re going to put in the effort, you want to really make it count. Here are three ways to tweak your marketing to get your organization noticed.

Let’s face it -we’re not all best buddies here in the business world. We may work alongside each other, we may share similar passions, we may have the same goals, etc. We are also competitors. Instead of distancing yourself as much as possible from the competition, why not try to learn a thing or two about what you can do differently than them? Perhaps even better than them.