Are You Sharing the Right URL? Are You Sharing the Right URL? The Sprocket Report Kate Gingold / Monday, January 30, 2017 0 4261 Article rating: No rating Social media is a definite must-have when you’re trying to reach a larger audience. Businesses want to promote sales or networking events. Organizations want to promote their fundraisers or festivals. But you’re losing their attention by sending folks to the wrong website URL. Read more
Consistency is Key in Social Media Customer Service Consistency is Key in Social Media Customer Service DIY Sprocket Solutions Breanne Bannon / Thursday, January 26, 2017 0 2891 Article rating: No rating Handling customer service across social media channels is somewhat expected in this hyper connected time. Many customers are looking for instant feedback and response when they have an issue or a question. If your business is represented online, which is absolutely necessary in this day and age, then you have to have a customer service strategy in place as well. Read more
What Is the Mission of Your Business? What Is the Mission of Your Business? The Sprocket Report Kate Gingold / Monday, January 16, 2017 0 2788 Article rating: No rating We saw a truck the other day with a company slogan written on it that really impressed us: “Helping the world keep promises.” A slogan is basically a mini mission statement. Does your business have one? Read more
The Impact of Google’s Mobile Intrusive Interstitials Penalty The Impact of Google’s Mobile Intrusive Interstitials Penalty DIY Sprocket Solutions Breanne Bannon / Friday, January 13, 2017 0 4267 Article rating: No rating Google announced that they would be applying penalties to sites that utilize problematic interstitial ads for visitors. These are ads that pop up and take up a considerable amount of screen space. At times, especially on mobile devices, these ads can be nearly impossible to get around. It’s something that site visitors complain about and get frustrated with time and again. Google has decided to penalize the offending sites by dropping their ranking on the search engine. Read more
Start the New Year with a Clean Website Start the New Year with a Clean Website The Sprocket Report Kate Gingold / Monday, January 2, 2017 0 2822 Article rating: No rating Just a couple of days off and you’ve come back to a ton of stuff to do. Of course you want to get to work, but take a few minutes first to clean 2016 off your website. Nothing is more stale than last year’s “news.” Read more