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Website Eases Fears of Collision Repair Clients
Online services and trustworthy content reassures visitors
Watsonville Auto Body Collision Centers puts the client's needs first in their shops so they wanted their website to do the same. Automobiles are a major investment and dealing with accident damage can be distressing. The Watsonville Auto Body website strives to reassure customers and make the repair process easier.
The clean and bright look of the website mirrors the clean and bright look of the repair shops which are highlighted in a rotating photo gallery, assuring clients that their car will be in good hands. Trustmark logos provide an at-a-glance reminder of the training and accreditation that Watsonville Auto Body boasts and link back to the certifying company for additional information.
The FAQ page helps customers navigate the repair path and the online appointment scheduler is immediately available once their questions are answered. While their automobile is being repaired, owners can follow the progress through the online Auto Watch system.
Watsonville Auto Body has a well-respected reputation in the area so Sprocket Websites worked interactively with them to build a site that would appeal to their long-time customers. New customers are also welcome to learn more about Watsonville's services and make use of the online discounts and coupons.
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Don Gingold
Co-Founder and Managing Director of Sprocket Websites, Inc.; Co-Founder Chicago Area DotNetNuke User Group
Other posts by Don Gingold