Why AI visibility is now a C-suite mandate Kate Gingold / Tuesday, February 17, 2026 0 0 Article rating: No rating AI is replacing your website as the first customer touchpoint. Here’s why AI visibility is now a data, governance and revenue priority. Read more
Who's Creating Your Website? Why to Choose Wisely. Who's Creating Your Website? Why to Choose Wisely. Kate Gingold / Tuesday, February 17, 2026 0 1100 Article rating: 3.0 Nearly everyone and their nephew can build a website these days, but only Mary Poppins is practically perfect in every way. That’s why it’s important to understand the strengths and limitations of whoever builds your site. Read more
How brands can get noticed in ChatGPT and Google’s AI Overviews Kate Gingold / Monday, February 2, 2026 0 0 Article rating: No rating Want your brand to show up in ChatGPT or Google’s AI Overviews? Focus on authority, SEO, and citations to boost your chances of being included in AI-generated results. Read more
Cold email works if you stop trying to sell Kate Gingold / Monday, February 2, 2026 0 0 Article rating: No rating The goal of a cold email isn’t a sale — it’s a conversation. Here’s how restraint, relevance and respect turn outreach into real opportunities. Read more
Are You Properly Managing Your ChatGPT Assistant? Are You Properly Managing Your ChatGPT Assistant? Kate Gingold / Monday, February 2, 2026 0 1265 Article rating: 4.5 As businesses become more familiar with using Artificial Intelligence to help with their everyday tasks, they’re also getting lax in overseeing what their AI produces. Here’s your reminder to pay attention! Read more
6 things marketers need to know about search and discovery in 2026 Kate Gingold / Monday, January 19, 2026 0 0 Article rating: No rating AI is rapidly replacing traditional search, and if your brand isn’t showing up in AI-powered answers, you’re already falling behind in the 2026 discovery race. Read more
From SEO to GEO: How marketing leaders stay visible in AI-driven search Kate Gingold / Monday, January 19, 2026 0 0 Article rating: No rating Here are four ways to evolve your SEO strategy and boost visibility in AI-powered search. Read more
How Mediocre Content Can Hurt Your Business’s Reputation How Mediocre Content Can Hurt Your Business’s Reputation The Sprocket Team / Monday, January 19, 2026 0 1415 Article rating: 3.0 With the new year ahead of us, this is a great time to think about the digital content you will be creating. Here’s why it deserves serious effort before posting: Read more
Fire Up Your Business with Your Partners at Sprocket Fire Up Your Business with Your Partners at Sprocket Kate Gingold / Monday, January 5, 2026 0 1321 Article rating: 4.0 The new year inspires many of us to do things differently. Better! The Sprocket team is ready – are you? Read on to see how we can help jumpstart your success this year: Read more
Google exec says AI search optimization is ‘the same’ as SEO Kate Gingold / Friday, January 2, 2026 0 0 Article rating: No rating Nick Fox, SVP of Knowledge and Information at Google, says the key to success remains building great sites and giving users great content. Read more