On the One Hand, SEO. On the Other Hand, Ads. Should You Choose One or Both? On the One Hand, SEO. On the Other Hand, Ads. Should You Choose One or Both? Nineth in a series Kate Gingold / Monday, May 1, 2023 0 784 Article rating: 4.0 Since our lead generator is an SEO audit, our team should be all in on SEO, right? Yet, we’re planning a Facebook ad campaign right now. Wondering why we would do that? Let us explain… Read more
How We Put our Heads Together to Deliver and Market a Lead Gen Offer How We Put our Heads Together to Deliver and Market a Lead Gen Offer Sixth in a series Kate Gingold / Monday, March 20, 2023 0 1028 Article rating: 3.0 If you could just show them what you do, wouldn’t customers love what you offer? That was the challenge for our Sprocket team. And here’s how we’re meeting it: Read more
Next, Choosing a Lead Generator that Targets the Right Client Next, Choosing a Lead Generator that Targets the Right Client Fifth in a series Kate Gingold / Monday, March 6, 2023 0 751 Article rating: 4.0 For many business owners, investing in monthly marketing services sounds like a risk too great to take. Here’s how we are meeting the challenge to neutralize that risk. Read more
5 Goals for your Website in the New Year 5 Goals for your Website in the New Year Kate Gingold / Tuesday, December 6, 2022 0 767 Article rating: 3.0 Traditionally, folks like to start fresh in the new year and that includes their business websites. We have identified five elements for you to focus on in 2023. Read more
It's Time to Stop Talking Digital Marketing Strategy and Take Action! It's Time to Stop Talking Digital Marketing Strategy and Take Action! Twentieth in a series Kate Gingold / Monday, October 3, 2022 0 704 Article rating: 4.0 In over 20 articles, we have shared the steps needed for a business to successfully reach customers online. Now it’s your turn! Read more
All of Your Painstaking Search Work Leads Back to Your Website All of Your Painstaking Search Work Leads Back to Your Website Eighteenth in a series Kate Gingold / Monday, September 5, 2022 0 709 Article rating: 4.0 It all boils down to this: Are you the best answer to the searcher’s question? Coordinating your SEO efforts assures Google that you are. Read more
How to Handle Your Online Directory Listings for Even Better Local SEO How to Handle Your Online Directory Listings for Even Better Local SEO Tenth in a series Kate Gingold / Monday, May 16, 2022 0 985 Article rating: 4.0 You already use online directories as a consumer – as do your customers. So are you making the most of these advantages for your own business? Read more
Launch Some Creative Marketing to Support Your Website's SEO Launch Some Creative Marketing to Support Your Website's SEO Sixth in a Series Kate Gingold / Monday, March 21, 2022 0 941 Article rating: 3.0 Website success has never been a “build it and they will come” story. If you want website visitors, start driving traffic by employing these marketing strategies... Read more
Growing Web Traffic - Check your Task List and Analyze your Results Growing Web Traffic - Check your Task List and Analyze your Results Fifth in a Series Kate Gingold / Monday, March 7, 2022 0 898 Article rating: 4.0 Theory is interesting, but performance puts money in your pocket. Here is your checklist for optimizing your website as well as tips for how to measure your success. Read more
Once Your Online Foundation is Grounded, It's Time to Optimize Your Website Once Your Online Foundation is Grounded, It's Time to Optimize Your Website Fourth in a Series Kate Gingold / Monday, February 21, 2022 0 1197 Article rating: 4.0 Customers are looking for what you sell, but can they find you in the crowd? Following these proven Search Engine Optimization practices will help you fight off the competition. Read more