Sprocket Websites - Blog / News / Updates

Decipher – And Use – Your Google Analytics

The Sprocket Report

Kate Gingold / Monday, October 27, 2014 0 3556 Article rating: 5.0

Every website should have some kind of traffic measurement, and many websites actually do! Google Analytics is a popular tool because it’s free to install and it offers incredible insight into your web traffic. But if you never look at the reports or can’t figure out what they’re telling you, Analytics can’t help you.

Balancing Business, Personal, and Social Media During the Holidays

DIY Sprocket Solutions

Breanne Bannon / Thursday, October 23, 2014 0 3619 Article rating: No rating

The holidays are approaching and social media doesn’t just stop because the date is November 27th or December 25th. Halloween is right around the corner and before we know it we’ll be in full holiday swing. This means several things for brands and companies. The holiday season can be an unbelievably useful marketing time. It’s also an incredibly busy time as well. How do you balance promoting your business and getting through the holidays in your personal life? Priorities –and there are a few that should top your list.

Social Media: Separating Hype from Reality

The Sprocket Report

Kate Gingold / Monday, October 13, 2014 0 4569 Article rating: No rating

The “build it and they will come” website hype has long gone. Now experts say social media “fans and follower counts are over.” So has social media run its course or should it still be a line item in your company’s budget? Read on for the latest discussion on social media reality for the small- to medium- business owner.

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