Websites for Good Will to Men (and Women)
The Sprocket Report
Websites these days are required marketing tools for anyone in business. But as the ghost of Marley reminds us “Mankind was my business.” So in the spirit of the season, let’s take a look at ways websites work to help do the business of helping mankind.
During the December meeting of the Chicago DNN User Group, members shared ways to use web technology for not-for-profit groups and charitable organizations. Needs are always great and resources always in short-supply so making use of the tech tools available is just plain good stewardship.
Here are some highlights from the meeting with tips for organizations for which you volunteer:
DuPage Community Foundation
The mission of the DuPage Community Foundation is “To foster philanthropy, connect donors to area needs and build community partnership.” Plenty of people want to give back so it only makes sense to make it easy for them to do so. The dcfdn.org website explains clearly how to help and lets folks choose from a wide range of causes when making an online donation.
Animal Outreach – Humane Society of McHenry County
Animal Outreach has a large following of interested members, but they often need to mobilize their resources quickly. For instance, to supply and assist emergency rescue operations. To keep membership in the know, they use a tool that automatically sends an email newsletter to their list whenever the blog is updated.
Will County Health Department
Since many of the people served by Will County speak Spanish, their website should, too. So at the top of every page are two small flags. Clicking the Spanish flag reloads the webpage to feature the Spanish-language version. Rather than relying on a mistake-laden auto translate program, Will County re-writes specific content for the alternate version.
Chicago DNN talked about several other websites and you can listen to a recording of the rest of the discussion to learn more. If making better use of web technology to further the “business of mankind” is one of your new year’s resolutions, contact us. We’re happy to help you help others! See you in 2014!