Your Best First Step Online Is to Sharpen Your Google Business Profile Your Best First Step Online Is to Sharpen Your Google Business Profile Third in a Series Kate Gingold / Monday, February 7, 2022 0 973 Article rating: 4.0 Before you spend any more money or time with online marketing, it’s imperative that you claim, optimize, and maintain your Google Business Profile. Read more
How to Get into the Head of Your Customer on Google How to Get into the Head of Your Customer on Google So they choose you! Kate Gingold / Monday, July 12, 2021 0 1056 Article rating: 4.0 With your business’ marketing and even sales online, it’s imperative you figure out how people find you. So let’s take a closer look at search queries. Read more
Are You Searching for Search Terms in Google Analytics? Are You Searching for Search Terms in Google Analytics? Here's where to find them: Kate Gingold / Monday, June 28, 2021 0 3839 Article rating: 4.0 Search Terms, also known as Keywords, are used by people to find your website. It’s important to choose the right ones, use them wisely, and check that they are working as expected. Here are some tips for completing these three tasks: Read more
Tips for Better Blogging to Improve Your Website's SEO Tips for Better Blogging to Improve Your Website's SEO The Sprocket Report Kate Gingold / Tuesday, October 13, 2020 0 1154 Article rating: 3.0 Digital marketing professionals advise that businesses use blog posts to build up content that is optimized to for search engines. Because it can be intimidating, here are some easy tips for getting started. Read more
Find Better Search Terms for Your Website with the Google Keyword Planner Find Better Search Terms for Your Website with the Google Keyword Planner The Sprocket Report Kate Gingold / Monday, September 7, 2020 0 2923 Article rating: 3.0 Your website needs regular tweaking – such as using better words in your content to improve your site’s visibility. For help finding better words, try using the Google Keyword Planner. Read more
How to Keep your Website’s SEO Machine Running How to Keep your Website’s SEO Machine Running The Sprocket Report Kate Gingold / Monday, December 3, 2018 2 1903 Article rating: 3.0 Search Engine Optimization is never a one-and-done task. In fact, regularly tending to your website is one of the three most important parts of your SEO foundation. Read more
Is Your Website Trustworthy? Is Your Website Trustworthy? The Sprocket Report Kate Gingold / Monday, November 19, 2018 2 1875 Article rating: 4.0 In discussing Search Engine Optimization, we talked last time about how “authenticity” is vital to SEO. Now let’s look the importance of proving your website is trustworthy. Read more
Dealing with SSL Deadlines and Security Dealing with SSL Deadlines and Security The Sprocket Report Kate Gingold / Monday, July 2, 2018 0 2858 Article rating: 4.0 July marks another deadline for your website – that’s the When. Discover the Who, What and Why you need to deal with this security issue NOW. Read more
Top 5 Articles of 2015 Top 5 Articles of 2015 Breanne Bannon / Thursday, December 3, 2015 0 3406 Article rating: No rating 2015 is coming to a close and it’s time to take a look back over out most popular articles of the year. These are the articles that you read the most and were most interested in. Catch up on the articles you may have missed! Read more
Marketers: Facebook Search Overhauled Marketers: Facebook Search Overhauled DIY Sprocket Solutions Breanne Bannon / Friday, October 23, 2015 0 3281 Article rating: No rating This week, Facebook announced Search FYI. Facebook search was updated with new features and better suggestions. After checking them out, I’ve got to say that it is a big improvement over the previous capabilities. Changes include better personalized search suggestions and the addition of public posts and conversations. These changes could mean some very interesting things for content marketers. Read more