This article was updated on 3/6/2019 with the article entitled "Getting Started with Do-It-Yourself SEO."

Paying for Search Engine Optimization?
Getting what you paid for?
Wishing you could afford SEO?
Trying to do it yourself?

Or are you just ignoring the whole SEO discussion entirely?

Read on for a few simple tips that help you figure out what you have, what you need and how to make it happen.

Susan and I attend this event over the last several days in Phoenix, AZ. This was a professional conference for Susan, but for me it was a research exercise to check out the happenings in the pharmacy industry.

I checked out the exhibit hall to see what was going on. There were lots of drug manufactures, companies that produce pill counting machines and blister packs.M/p>

So going from DotNetNuke World 2011 #DNNWorld in Orlando Florida to the American Society of Consultant Pharmacists Annual Meeting 2011 #ASCPAM11 is quite a difference experience indeed. I’m here this year at #ASCP to check out the exhibitors, study marketing trends, and get a feel for what is happening in the world of consulting pharmacists. Susan is here with me at this show as it is really a professional conference for her. Be sure to check back here for more information on how/why Sprocket is interested in the wonderful world of pharmacy.

Ok, so here is a quick tip to small business owners who own customer-facing businesses.

This article has been updated on 11/13/2019 with the article entitled “Prep Your Website Now for Holiday Shopping."

Yes, the Christmas displays at the mall were set up already weeks ago, but now that Halloween is officially behind us the holiday shopping season begins in earnest.

The Internet can help your business rack up new sales. And it can rob you of sales, too. Are you doing what you can to attract new customers while keeping the old?

Not just one of those made-up-for-marketing-purposes "holidays," Social Media Week is a biannual, world-wide event for everyone from beginners to experts.

Take a look at what’s scheduled here in Chicago, or see what’s happening in more than a dozen cities around the globe.  You can even listen to educational sessions live from the comfort of your own desk throughout the week.

Events like this get you educated, energized and empowered! But then next week comes and you start questioning: Is social media really worth my effort?

Advertising in the Yellow Pages used to be a no-brainer for businesses. Do you have a Yellow Pages phone book in your office or at home right now? When was the last time you used it? Here are some interesting statistics you may not have seen about the Yellow Pages.

With the heat wave we've been experiencing in the Midwest it may be hard to contemplate Christmas, but now is the perfect time to plan your holiday marketing. Summer vacations often slow things down in the office which frees you up to do some creative thinking.

Regardless of whether you're a retail or a service business, you can put holiday marketing to work for you. Here's how one of our clients does it: