It's Past Time to Start Wrapping Your Head Around Website Accessibility It's Past Time to Start Wrapping Your Head Around Website Accessibility Kate Gingold / Monday, November 13, 2023 0 1859 Article rating: 4.0 If you are hearing talk about ADA-compliant websites and are wondering what your business or organization should be doing, read on for an overview of what it’s all about. Read more
Pick that Low-Hanging Fruit from Google Business Profile Already! Pick that Low-Hanging Fruit from Google Business Profile Already! Kate Gingold / Monday, September 18, 2023 0 1429 Article rating: 5.0 One of the first things we look at with a new client is their Google Business Profile. So, when was the last time you looked at yours? Take a peek at the benefits you could be missing: Read more
Google Analytics Is Great – If You Actually Look at the Numbers Once in a While Google Analytics Is Great – If You Actually Look at the Numbers Once in a While Kate Gingold / Tuesday, September 13, 2022 0 4214 Article rating: 3.0 How can you know you’re improving if you don’t know where you started? And yet many business owners never look at the analytics on their websites. Here’s what they’re missing: Read more
Growing Web Traffic - Check your Task List and Analyze your Results Growing Web Traffic - Check your Task List and Analyze your Results Fifth in a Series Kate Gingold / Monday, March 7, 2022 0 2301 Article rating: 4.0 Theory is interesting, but performance puts money in your pocket. Here is your checklist for optimizing your website as well as tips for how to measure your success. Read more
"Penny Wise and Dollar Foolish" Choices when Building and Maintaining Your Website "Penny Wise and Dollar Foolish" Choices when Building and Maintaining Your Website On making good decisions! Kate Gingold / Tuesday, February 1, 2022 0 2706 Article rating: 3.0 Whether you’re willing to pay for the best money can buy or are just shopping around for the lowest price, we don’t judge. Just be sure you weigh the non-dollar costs as well. Read more
Increase Google Traffic to your Website Through These Hands-On Steps Increase Google Traffic to your Website Through These Hands-On Steps Start the year strong! Kate Gingold / Monday, December 27, 2021 0 1790 Article rating: 3.0 “How can I drive more traffic and make more sales on my website?” We hear this all the time from people we meet at networking events. Read on to learn how. Read more
How We Help Non-Profits on #GivingTuesday and Every Day with PayPal How We Help Non-Profits on #GivingTuesday and Every Day with PayPal Kate Gingold / Monday, November 29, 2021 0 2168 Article rating: 4.0 Looking at #GivingTuesday from the not-for-profit’s point of view, take a look at how easy and worthwhile it is to ask for online donations through PayPal Read more
Learn the Biggest Secret for Writing Headlines that Will Immediately Catch Kim Kardashian's Eye Learn the Biggest Secret for Writing Headlines that Will Immediately Catch Kim Kardashian's Eye Or the eye of other customers! Kate Gingold / Monday, September 20, 2021 0 2888 Article rating: 4.0 Probably neither of us really want to attract Ms. Kardashian, but we do want to craft headlines that encourage further reading. Here’s how we decided to go with this one: Read more
Update: Still Free Social Media Management Tools? Update: Still Free Social Media Management Tools? Our update: The Sprocket Team / Tuesday, August 31, 2021 0 2590 Article rating: 2.0 In the digital marketing stone age, we reviewed the Top 5 Free Social Media Management Tools. Recently, we re-read that article and realized so much has changed! Here’s an update. Read more
Create Your Own Eye-Catching Infographics for Easy Sharing Create Your Own Eye-Catching Infographics for Easy Sharing Yes, you can! The Sprocket Team / Tuesday, July 6, 2021 1 2244 Article rating: 4.0 While the craze for infographics peaked a few years ago, their appeal is still strong enough that you should consider creating your own. Here are a few tools to help you get started: Read more