Commonsense Tips for the Best-Looking Photos in Your Marketing Materials Commonsense Tips for the Best-Looking Photos in Your Marketing Materials Kate Gingold / Monday, March 25, 2024 0 216 Article rating: 3.0 A picture may be worth a thousand words, but for marketing purposes, be sure they are the right words by avoiding these mistakes: Read more
The Past Year's Business Marketing Tech Highlights You Should Know The Past Year's Business Marketing Tech Highlights You Should Know Kate Gingold / Monday, December 11, 2023 0 366 Article rating: 3.0 As 2023 wraps up, let’s look back at a few of the changes in technology that most affected small businesses and their marketing strategies. Read more
It's Past Time to Start Wrapping Your Head Around Website Accessibility It's Past Time to Start Wrapping Your Head Around Website Accessibility Kate Gingold / Monday, November 13, 2023 0 376 Article rating: 4.0 If you are hearing talk about ADA-compliant websites and are wondering what your business or organization should be doing, read on for an overview of what it’s all about. Read more
Pick that Low-Hanging Fruit from Google Business Profile Already! Pick that Low-Hanging Fruit from Google Business Profile Already! Kate Gingold / Monday, September 18, 2023 0 460 Article rating: 5.0 One of the first things we look at with a new client is their Google Business Profile. So, when was the last time you looked at yours? Take a peek at the benefits you could be missing: Read more
Google Analytics Is Great – If You Actually Look at the Numbers Once in a While Google Analytics Is Great – If You Actually Look at the Numbers Once in a While Kate Gingold / Tuesday, September 13, 2022 0 2999 Article rating: 3.0 How can you know you’re improving if you don’t know where you started? And yet many business owners never look at the analytics on their websites. Here’s what they’re missing: Read more
Growing Web Traffic - Check your Task List and Analyze your Results Growing Web Traffic - Check your Task List and Analyze your Results Fifth in a Series Kate Gingold / Monday, March 7, 2022 0 772 Article rating: 4.0 Theory is interesting, but performance puts money in your pocket. Here is your checklist for optimizing your website as well as tips for how to measure your success. Read more
"Penny Wise and Dollar Foolish" Choices when Building and Maintaining Your Website "Penny Wise and Dollar Foolish" Choices when Building and Maintaining Your Website On making good decisions! Kate Gingold / Tuesday, February 1, 2022 0 1199 Article rating: 3.0 Whether you’re willing to pay for the best money can buy or are just shopping around for the lowest price, we don’t judge. Just be sure you weigh the non-dollar costs as well. Read more
Increase Google Traffic to your Website Through These Hands-On Steps Increase Google Traffic to your Website Through These Hands-On Steps Start the year strong! Kate Gingold / Monday, December 27, 2021 0 834 Article rating: 3.0 “How can I drive more traffic and make more sales on my website?” We hear this all the time from people we meet at networking events. Read on to learn how. Read more
How We Help Non-Profits on #GivingTuesday and Every Day with PayPal How We Help Non-Profits on #GivingTuesday and Every Day with PayPal Kate Gingold / Monday, November 29, 2021 0 1095 Article rating: 4.0 Looking at #GivingTuesday from the not-for-profit’s point of view, take a look at how easy and worthwhile it is to ask for online donations through PayPal Read more
Learn the Biggest Secret for Writing Headlines that Will Immediately Catch Kim Kardashian's Eye Learn the Biggest Secret for Writing Headlines that Will Immediately Catch Kim Kardashian's Eye Or the eye of other customers! Kate Gingold / Monday, September 20, 2021 0 1697 Article rating: 4.0 Probably neither of us really want to attract Ms. Kardashian, but we do want to craft headlines that encourage further reading. Here’s how we decided to go with this one: Read more