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Email Marketing: The Top 3 Reasons People are Unsubscribing

DIY Sprocket Solutions

Breanne Bannon 0 1957 Article rating: 3.8

Email marketing and that opt-in email list are your golden tickets to growing your business. Once people have subscribed, they’ve given you access to engage with them in new and more influential ways. Email marketing can directly translate into an improved customer relationship, an increase in sales and a boost in brand familiarity. This only works in this way if you can keep those subscribers. The opt-out and the unsubscribe buttons are the death to your email marketing campaigns. So, how can you stop this from happening? Identify the top reasons that people are unsubscribing so that you can work to avoid these issues.

How to Earn a Tweet Carousel for Your Business in Google Search Results

DIY Sprocket Solutions

Breanne Bannon 2 7289 Article rating: 4.4

Appearing on the front page of Google search results is a very big deal to many people in business. Considering Google’s partnership with Twitter in recent years, it’s a great reminder to keep your tweets SEO friendly. Tweets show up in Google search results, so you should utilize this tool accordingly. Taking this step further, certain brands with a very active presence will show up in a carousel unit in Google search results. This means that when you search a brand on Google, if they meet certain requirements and have been selected by Google, their Twitter page will appear in the search results with a carousel of their recent tweets on display. 

How Small Businesses Collect Email Addresses for Email Marketing

DIY Sprocket Solutions

Breanne Bannon 1 2548 Article rating: 4.3

Email marketing is an incredibly important asset for small businesses. This is a unique opportunity to turn your contacts into a front row audience. Email marketing has been proven to drive people to action. Buy now, subscribe here, register for this event, and more. Emails flood inboxes every single day. People are noticing, and further, people are engaging. So, when it comes to creating email lists, how should small businesses go about collecting email addresses to expand their email marketing lists? 

Cheat Sheet: Top Social Media Photo Sizes for Your Convenience

DIY Sprocket Solutions

Breanne Bannon 0 6710 Article rating: 4.7

In looking back over nearly six years of articles, it’s about time for a revamp for some of my most popular posts. For those of you who want to ‘make it’ on all the top social media sites. It would be nice to have a cheat sheet handy of the standard photo sizes for these sites, wouldn’t it? Well in that case, you’re welcome! No need to start a riot with all the applause; really, it was my pleasure. Here are the updated 2018 Social Media platform image sizes!

Want Your Content and Social Media Posts Found? Consider How Your Audience Searches

DIY Sprocket Solutions

Breanne Bannon 0 2993 Article rating: 4.3

A large portion of content marketing and social media marketing is actually developing that content and those social media posts. Once you have the original content and the relevant and interesting social media posts created, what’s next? If you build it, they will come. Right? In theory, this may be true, but in reality if you want your content and social media posts to be found you have to consider the way that your target audience is searching for comparable information online.

Most Effective Top 5 Marketing Project Management Tools

DIY Sprocket Solutions

Breanne Bannon 3 3007 Article rating: 5.0

We talk a lot about the importance of creating a marketing strategy. Equally important to creating a marketing strategy is staying on track and achieving your project goals. Most marketing strategies will fail because of poor execution. A lack of planning, resources, and time dedicated to meeting these goals is the downfall for many marketing plans. Fortunately, there are a variety of project management tools that allow marketers to handle all tasks and preparation in a single place.

How Your Employees Can Help Grow Your Social Media Business Pages

DIY Sprocket Solutions

Breanne Bannon 3 2356 Article rating: 4.5

When businesses are working on growing their social media following and interaction, they can often get a bit lost on where to start. A company’s own employees can be an incredible untapped resource to reach a large social media audience. Don’t overlook the tools that you have right around you.

Taking Over an Existing Business: How to Keep the Established Social Media Presence

DIY Sprocket Solutions

Breanne Bannon 2 2657 Article rating: 4.5

Starting a new business has its unique set of challenges. Buying an existing business that you intend to take over presents a whole new host of hoops to jump through. In this digital age, an established business means an established online presence and following. New owners that buy that business are also buying that online presence and following. As is. For better or for worse. 

Re Evaluating Your Twitter Marketing Strategy

DIY Sprocket Solutions

Breanne Bannon 0 2388 Article rating: 4.6

Heading into 2018 I’ve decided to take a fresh look at stale social media marketing practices. When we talk about valuable platforms for clients to use to market their businesses, Twitter is always a top social media network for marketing. Shouldn’t an effective platform receive an effective strategy?

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