Yes, there are many strategies to improve your online visibility. But all Search Engine Optimization starts with these steps first:

We held a webinar, Getting Found Online in 2023, which outlined the steps to improve your website’s SEO. Here’s how you can use the replay as a checklist for the tasks you still need to do:

Your website is one of 1.13 billion websites currently on the internet. This is why SEO guidance is important. 

If you’re working with a skimpy, unfinished business plan, you may be sabotaging your marketing plans by making decisions based on faulty conclusions

Since the beginning of the year, we have been experimenting with Facebook (Meta) advertising and letting you look over our shoulder. There was a bump in our road, so take a look:

We have been talking a lot about how to create a Facebook (or Meta) ad and how to track that ad’s effectiveness, but let’s take a step back and think about your ad’s audience.

When an entrepreneur is just starting out and there is simply no money, a free website may be the only option. But know the trade-offs and plan to trade up as soon as possible.

Facebook Ads is loaded with reports and last time we gave a brief overview of what you’ll find. Today, we’ll look at our actual numbers and make some decisions.

The only way to tell if your ad is working is to measure. Fortunately, Meta (or Facebook, if you prefer) measures your ad a zillion ways. Now, you just have to read them all!

Clients are intelligent men and women, successful in their chosen fields. When they refuse marketing advice, we take the time to explain it in a different way.