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Tips for Writing a Great Blog for Your Site

DIY Sprocket Solutions

Breanne Bannon 3 3998 Article rating: No rating

We've been talking lately about how hot content marketing is right now.  It's extremely important nowadays to have strong, original content linking back to your brand and your website.  People are looking for information -why not let your company be the one who supplies it?  While the idea of content marketing might be a simple one; actually executing original content is another matter altogether.  My advice is to either hire someone to write your posts for you (we actually offer that service... for the record...) or teach yourself the tips for writing a great blog on your website.

 

Why Content Marketing is so Hot Right Now

DIY Sprocket Solutions

Breanne Bannon 0 4336 Article rating: No rating

Nobody wants to be pitched to, sold to, advertised at, etc. We’ve been there. We’ve seen and done that. We are in the age of fast forwarding through every commercial –to the point where watching live TV can be downright painful. We skip computer ads. We hang up on telemarketers. We don’t have time for that. We know what we want and, if we’re looking for a certain product or service, we’ll go find it for it ourselves thank you very much. Enter content marketing.

3 New Ways to Network

DIY Sprocket Solutions

Breanne Bannon 0 3865 Article rating: No rating

We’ve talked about networking before folks.  We’ve pushed you in both the conventional and unconventional networking directions.  Now how about a few “new” ideas for you?  We are social beings; networking (whether we’re good at it or not) has always been and will continue to be extremely important to the success of your business, brand, and growth.  If you’re uncomfortable –get comfortable.  Or at least fake it till you make it.  For those still shaking in your boots, checking for pit stains, and wiping off sweaty palms here are a few new, slightly less pressure, ways to network.

 

Responding to Negative Feedback on Social Media

DIY Sprocket Solutions

Breanne Bannon 0 3934 Article rating: No rating

This article has been updated on 10/2/2019 with the article entitled "A Simple Action Plan Now Is Better Than Reacting Badly Later"

I don’t have to drone on and on about how important it is that your business is on social media.  Chances are, if you’re reading this article, you’re already set up with at least a few different outlets. But, now that you’ve stuck your neck out there and made yourself available to your customers and the world, you’ve also opened yourself up to the scrutiny.

Conducting Business in Crisis Situations

DIY Sprocket Solutions

Breanne Bannon 0 3727 Article rating: No rating
On the 12th anniversary 9/11, I am reminded of the importance of compassion, respect, and validation not just from the every day Joe putting information out into the world, but also from the businesses, brands, etc. who are involved socially on the internet. Because there are times, both in life and in business, when we as people have to take a step back and assess the situation in front of us. We have to be cautious of our approach to sensitive situations and we have to remember that, although we are speaking through a brand, we are still speaking to other human beings during a very sensitive time.

Are You Failing to Put Your Customers First?

DIY Sprocket Solutions

Breanne Bannon 0 4488 Article rating: No rating
Customers. You've worked hard to build your business and you should have found out by now that there is a necessary component to your success. Customers. The common denominator between a giant rise to profit and the greatest plummet to failure. Customers. Here's my point folks, sometimes we build and build and build -finally get to that "hey, we're successful" part -and then seem to forget exactly who it was that put us in that position in the first place.

Pinterest For Your Business - Best Applied Practices: Part 2

DIY Sprocket Solutions

Breanne Bannon 0 3750 Article rating: No rating
Alright, now that you're familiar with Pinterest from our first part of the post here -we can now dive a little deeper into making Pinterest work for your business.  One of the most interesting things I've found so far in personal Pinterest vs. business Pinterest is that it's actually important to be extremely similar in your two approaches.  People want personable profiles -no one likes to feel like they're being sold, poached, etc.  Solution? Put your pins to work.

Why We Should All [Myself Included] Consider A Pinterest Business Page

DIY Sprocket Solutions

Breanne Bannon 0 4466 Article rating: No rating

I’m no stranger to Pinterest.  This isn’t such a huge shocker to those who know me.  In fact, my husband would be rolling his eyes saying, “Are we talking about Pinterest, again?” He’s still bitter about the corn husk glue gun project.  My point here is this –Pinterest is big.  Huge even.  In fact, Pinterest produces four times the revenue-per-click as Twitter.  Do I have your attention yet?

When is it Time to Redesign Your Website?

DIY Sprocket Solutions

Breanne Bannon 0 6058 Article rating: No rating

There comes a time in every person’s life when they’ve got to ask themselves –is it time to redesign my website?  That may not actually be true.  The truth is, however, that if you DO have a website and if you ARE invested in it –it is worth a second look every now and then to see if there is actually need to shake things up a bit.  This could be anything from swapping out colors, to changing your whole theme.  Maybe your little spokesperson is a brunette, but you heard blondes have more fun.  Whatever your reasoning, if you are asking yourself if it’s time to redesign, here are a few pieces to look at that may need a little tweaking, moving, and shaking.

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