Look How Far Social Media Marketing Has Come in 8 Years! Look How Far Social Media Marketing Has Come in 8 Years! The Sprocket Team / Tuesday, December 19, 2023 0 2399 Article rating: 3.0 Eight years ago, I wrote about what social media marketing trends were being predicted for 2016 and thought it might be interesting to see how much has – or hasn’t – changed since. Read more
The Past Year's Business Marketing Tech Highlights You Should Know The Past Year's Business Marketing Tech Highlights You Should Know Kate Gingold / Monday, December 11, 2023 0 2293 Article rating: 3.0 As 2023 wraps up, let’s look back at a few of the changes in technology that most affected small businesses and their marketing strategies. Read more
How Can You Market Your Business if You Can't Answer These Basic Questions? How Can You Market Your Business if You Can't Answer These Basic Questions? Kate Gingold / Tuesday, August 15, 2023 0 2359 Article rating: 5.0 If you’re working with a skimpy, unfinished business plan, you may be sabotaging your marketing plans by making decisions based on faulty conclusions Read more
Why We Help Stubborn Clients Heed our Marketing Advice Why We Help Stubborn Clients Heed our Marketing Advice Kate Gingold / Tuesday, June 20, 2023 0 1909 Article rating: 2.0 Clients are intelligent men and women, successful in their chosen fields. When they refuse marketing advice, we take the time to explain it in a different way. Read more
Congratulations on Choosing Facebook Ads! Now, Which of the 13 Types Do You Want? Congratulations on Choosing Facebook Ads! Now, Which of the 13 Types Do You Want? Tenth in a series Kate Gingold / Monday, May 15, 2023 0 2156 Article rating: 4.0 There are good reasons to run Facebook ads while working on your website’s SEO, but how do you pick the right one for your marketing strategy? Read more
A Heads Up on How Influencer Marketing Has Changed Over the Years A Heads Up on How Influencer Marketing Has Changed Over the Years The Sprocket Team / Tuesday, April 11, 2023 0 2026 Article rating: 3.0 When I first wrote about influencer marketing on social media, it was new and a real game-changer. But is it still a thing in 2023? Read more
How We Put our Heads Together to Deliver and Market a Lead Gen Offer How We Put our Heads Together to Deliver and Market a Lead Gen Offer Sixth in a series Kate Gingold / Monday, March 20, 2023 0 2581 Article rating: 3.0 If you could just show them what you do, wouldn’t customers love what you offer? That was the challenge for our Sprocket team. And here’s how we’re meeting it: Read more
Pursuing Quality, Not Quantity, Is the Best Use of Your Marketing Dollars Pursuing Quality, Not Quantity, Is the Best Use of Your Marketing Dollars The Sprocket Team / Tuesday, March 14, 2023 0 2318 Article rating: 3.0 While there is power in numbers, you might be wasting valuable marketing dollars trying to reach people who don’t care what you’re selling. Let’s review: Read more
Next, Choosing a Lead Generator that Targets the Right Client Next, Choosing a Lead Generator that Targets the Right Client Fifth in a series Kate Gingold / Monday, March 6, 2023 0 2322 Article rating: 4.0 For many business owners, investing in monthly marketing services sounds like a risk too great to take. Here’s how we are meeting the challenge to neutralize that risk. Read more
A Good Marketing Plan is at the Heart of Every Successful Event A Good Marketing Plan is at the Heart of Every Successful Event Kate Gingold / Tuesday, February 28, 2023 0 2096 Article rating: 4.0 The venue, décor, entertainment, and all your hard work won’t matter a bit if no one shows up. Here’s how to plan your marketing to ensure a great event: Read more