Sprocket Websites - Blog / News / Updates

Unprecedented Holiday Ecommerce Gains Will Make Up for Brick-and-Mortar Shortfall

Kate Gingold / Monday, November 2, 2020 0 0 Article rating: No rating

TThe 2020 holiday season will be unlike any other. The pandemic looms over everything, creating economic headwinds, complicating the supply chain, and altering consumer shopping patterns, making this year unpredictable at a time when the stakes have never been higher.

8 major Google ranking factors — SEO guide

Kate Gingold / Monday, November 2, 2020 0 0 Article rating: No rating

The SEO community is always looking for new ranking factors and we have discovered over two hundred of them so far. But there may be hundreds more actually used by Google. Luckily, we don’t have to work on all of them. Most have very little weight in SEO and are often used as tie-breakers rather than ranking signals. Instead, here is the definitive list of Google ranking factors, each of which can make or break your search optimization strategy.

Why the government is suing Google

Kate Gingold / Monday, November 2, 2020 0 0 Article rating: No rating

This legal case is going to be loud, confusing and will most likely drag on for years. More confusing lawsuits against Google from U.S. states are probably coming, too. What will be most important to remember are the big questions at the heart of this: Does Google break the rules to stay on top? And if so, does that hurt all of us?

The Virtual Conference - Yes, You Can Be Pants-less, But Is It Worth Your Time?

The Sprocket Report

Kate Gingold / Monday, November 2, 2020 0 1353 Article rating: 4.0

When the coronavirus ended large business gatherings, many conferences went online. Now that we’ve all attended a few – and are facing maybe another year of them – let’s recap the pros and cons and plan for the future.

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